.jpg)
As artificial intelligence continues to transform sales and marketing operations, companies are strengthening their leadership to navigate this evolving landscape. People.ai, the leading AI data platform for sales teams, has announced two key executive appointments to bolster its senior leadership team. The company has promoted Natalie Wolf to Chief Customer Officer and appointed Kimberly Gordon as Senior Vice President of Marketing, signaling a renewed focus on customer success and brand development during a pivotal period of AI adoption in sales.
People.ai appoints Natalie Wolf as Chief Customer Officer.
Kimberly Gordon joins as Senior Vice President of Marketing.
Wolf previously served as SVP of Customer Success at People.ai.
Gordon brings two decades of marketing and brand expertise.
Both roles focus on scaling customer adoption and brand awareness.
Appointments come during rapid evolution in AI for sales.
Natalie Wolf's promotion to Chief Customer Officer recognizes her extensive experience in scaling customer success organizations during periods of hypergrowth. With more than two decades of experience at companies including Anaplan, Celonis, FourKites, and TigerConnect, Wolf brings proven expertise in driving customer adoption at scale. During her tenure at Anaplan, she helped grow annual recurring revenue from $20 million to over $340 million while redefining the customer experience through a transformation that earned Forrester's CX program of the year award.
Wolf emphasized the evolving role of customer success in the AI era, stating: "CS is the connective tissue, and that strengthens as our position to help roll out AI solutions deepens. My focus is to help our customers move confidently up the AI maturity curve and put our technology to work in every corner of GTM and lead a team and culture that's obsessed with delivering real outcomes. AI gives us the chance to redefine Customer Success, not as 'fluffy check-ins' (if you're doing that now, seriously rethink it), but as the discipline that makes companies indispensable. The winning companies will put CS at the center of their operating model."
Kimberly Gordon joins People.ai as Senior Vice President of Marketing, bringing two decades of marketing and brand expertise from hypergrowth startups and venture firms. Most recently serving as an independent brand strategist and co-founder of VC Brand Leaders, Gordon will lead the company's brand, product marketing, communications, and demand generation teams. Her background includes notable marketing roles at Bain Capital Ventures, Rhino, and OnDeck.
Gordon expressed enthusiasm for her new role, commenting: "I'm pumped to join People.ai at such a pivotal moment for both the company and the industry. Our product gives revenue leaders exactly the right answers, when and where they need them, so they can orchestrate deals and drive revenue. My immediate focus is on building a story and a brand that makes what we do instantly clear and impossible to ignore. I'm excited to help drive brand awareness and amplify People.ai's vision, deepen engagement with our customers, and tell the story of how AI is transforming the way go-to-market teams drive growth."
Jason Ambrose, CEO of People.ai, highlighted the strategic importance of both appointments, noting: "Natalie and I worked together closely during Anaplan's transformation, and what was clear to me then is how passionate she is about our customers and her team. Her leadership inspires a company culture with a passion and drive for excellence. I am thrilled to partner with her on this next phase of our journey and to further develop our customer focus and company culture."
Regarding Gordon's appointment, Ambrose added: "Kimberly brings the perfect combination of creativity, marketing chops and brand-building expertise that our company needs to get to the next level. We're ready to focus on building overall awareness for the company and establishing a deeper relationship with the GTM community that helps them feel understood and us top of mind."
These strategic leadership appointments position People.ai to capitalize on the growing demand for AI-powered sales solutions while strengthening customer relationships and brand recognition in a competitive market.
About People.ai
People.ai is the premier AI data platform for sales teams. It equips sales leaders with trusted answers drawn from their own activity data, helping them orchestrate deals and drive revenue. Powered by customers' proprietary sales data and People.ai's trained models, teams can ask any question and get the right answer in the moment, shaped by real context across the business, the person asking, and the market. Over the past nine years, People.ai has trained its AI on billions of sales interactions across emails, meetings, and messages. Customers including Red Hat, Five9, Palo Alto Networks, Iron Mountain, Mitel Networks, TransUnion, Braze, Randstad and others, use it to drive trillions in pipeline and revenue.
TechIntelPro empowers B2B technology decision-makers with the latest industry trends, deep insights, leadership perspectives and actionable intelligence to drive both organizational and professional milestones—and thrive on the tech pulse.