Palmer Holland, a leading North American specialties distributor, unveiled a new product knowledge platform powered by Knowde’s AI technology on August 25, 2025. This platform, leveraging Knowde’s Master Data Management (MDM) and Customer Experience Platform (CXP), centralizes product data, streamlines compliance, and enhances customer engagement. The partnership drives digital transformation in the chemical and ingredient industry.
Announced: August 25, 2025, Palmer Holland partners with Knowde.
Platform: AI-driven product knowledge hub using Knowde’s MDM and CXP.
Benefits: Enhanced customer experience, faster product discovery, centralized data, regulatory agility.
Leadership Quote: Charlie Laurie, CIO, emphasizes digitalization for growth.
Industry: Chemical and ingredient distribution, serving North America.
Knowde Backers: Sequoia Capital, Coatue, and others.
Palmer Holland’s platform, powered by Knowde’s AI-driven MDM, ensures accurate, secure, and up-to-date product information across its portfolio. The CXP offers a user-friendly interface for customers to search, explore, and engage with products. “This launch is more than a technology upgrade; it is the foundation for how we will innovate, engage, and create value,” said Charlie Laurie, CIO of Palmer Holland. The platform supports faster product discovery, sample requests, and access to technical documents, reducing wait times.
Enhanced Customer Experience: Intuitive interface for solution-based exploration.
Faster Product Discovery: Streamlined access to offerings and technical data.
Centralized Product Data: Ensures consistent, accurate portfolio information.
Regulatory Agility: Automates compliance with global regulations.
“Palmer Holland is proving why they’re a leader in specialty distribution,” said Ali Amin-Javaheri, CEO of Knowde. “This partnership fuels faster growth and leads digital innovation in our industry.”
Established in 1925, Palmer Holland, a Cleveland-based employee-owned distributor, operates with 50+ account managers across the U.S. and Canada. Knowde, backed by Sequoia Capital and Coatue, specializes in chemical industry software. The partnership aligns with trends in AI adoption, as seen in the $47.88B AI manufacturing market projected by 2030.
Knowde is the leading software platform for the chemical and ingredient industry. Built on the world's largest, purpose-built chemical taxonomy, Knowde's software powers digital transformation for global chemical producers and distributors, unlocking new possibilities in chemical operations. Their vertical artificial intelligence platform, Knowde AI, instantly transforms complex chemical data into actionable intelligence with 99% accuracy. With a clean data layer in place, customers leverage Knowde's full suite of software to drive operational efficiency and unlock many use cases.
Established in 1925, Palmer Holland is a North American specialty chemical and ingredient distributor of raw materials headquartered in Cleveland, Ohio, with 50+ account managers and ingredient consultants stationed across the United States and Canada. We are a private, employee-owned company, allowing us greater marketplace flexibility and a dedicated platform for long-term success. This flexibility enables us to provide our customers and principals with the most effective and efficient solutions. Our partners are rooted in Agriculture, CASE (coatings, adhesives, sealants, elastomers), Health & Nutrition, Lubricants, and Engineered Materials.
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