Brett Schklar, AI strategist and founder of AI-First Leadership, has launched AI Without the BS: The CEO's Playbook for Actually Getting AI Right, a no-nonsense guide to help business leaders integrate artificial intelligence effectively. Aimed at CEOs feeling outpaced by AI’s rapid adoption, the book provides actionable strategies to drive measurable impact through Return on AI (ROAI).
Brett Schklar launches AI Without the BS to guide CEOs on AI adoption.
Focuses on Return on AI (ROAI) as a critical business metric for 2025.
Offers a framework for enterprise-wide AI implementation and risk management.
Helps leaders build AI-ready teams and cultures for long-term success.
Addresses hiring AI talent and streamlining implementation processes.
Urges CEOs to move beyond hesitation to stay competitive in AI-driven markets.
As artificial intelligence transforms industries, many CEOs lag behind, treating AI as an experimental project rather than a strategic necessity. Schklar’s book emphasizes the urgency of closing this gap, warning that hesitation could render companies irrelevant. “The gap between what AI can do and what CEOs are doing is growing by the day,” Schklar warns, positioning ROAI as the key metric for leaders over the next 12 to 18 months.
AI Without the BS provides a clear roadmap for enterprise-wide AI adoption. It guides leaders through moving beyond pilot projects, managing risks, and fostering innovation. The book also covers building AI-ready teams, hiring capable talent, and measuring success through ROAI. Schklar stresses practical implementation, enabling faster results and long-term strategic advantages.
Schklar highlights AI’s role in enhancing human capabilities. “Every time a CEO uses AI to remove redundancy, automate a task, or accelerate decision-making, they’re freeing up their people to do what only humans can: connect, create, and lead,” he said. This approach positions AI as a tool for smart business, not a replacement for human ingenuity.
Schklar’s AI Without the BS is a timely call to action for CEOs to embrace AI strategically. By focusing on ROAI and actionable frameworks, the book equips leaders to navigate the complexities of AI adoption and maintain a competitive edge in 2025 and beyond.
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