Netrio, a global managed service provider (MSP), has officially launched its AI Advisory and Transformation Practice. The new offering is specifically designed to help mid-market enterprises bridge the gap between fragmented experimentation and scalable, value-driven AI adoption. By focusing on governance, security, and structured roadmaps, Netrio aims to solve the "pilot phase" failure that plagues many corporate AI initiatives.
Target Market: Mid-market enterprises struggling with "shadow AI" and a lack of formal governance frameworks.
Executive Leadership: Al Calabrese (formerly of Accenture and Navisite) has been named Vice President of AI Services to lead the new practice.
The Problem: While investment in AI is high, many initiatives stall due to unclear use cases, security risks, and disconnected deployment strategies.
Service Scope: Covers the full lifecycle—from readiness and governance to roadmap strategy, platform deployment, and ongoing optimization.
Global Footprint: Netrio supports over 1,000 customers globally with offices in the U.S., Northern Ireland, and India.
A primary challenge for mid-market firms is the proliferation of unsanctioned AI use by employees. Netrio’s practice begins with a focus on Readiness, Governance, and Security, identifying existing AI usage within the organization and establishing risk controls. This ensures that the foundation for AI is secure before scaling begins.
"Mid-market enterprises need a practical, governed path forward—one that connects strategy to execution," said Gina Murphy, President and Chief Transformation Officer of Netrio. "Our services are designed to help customers... build real, lasting AI capabilities."
The new services portfolio is structured to provide a clear path to production:
| Pillar | Focus |
| Readiness & Governance | Assessing usage, identifying "shadow AI," and setting policy/risk frameworks. |
| Strategy & Roadmap | Prioritizing use cases and aligning AI investment with core business objectives. |
| Deployment & Integration | Rolling out AI platforms into real workflows with robust access controls. |
| Enablement & Support | Driving user adoption through training, playbooks, and continuous optimization. |
The appointment of Al Calabrese underscores Netrio's commitment to high-level consulting. Calabrese noted that most organizations get "stuck" when trying to turn priorities into measurable value. "Netrio is uniquely positioned to close that gap, bringing together strategy, security, and execution to build AI systems that are ready for production," he said.
About Netrio
Netrio is a full-service MSP specialized in modernizing and securing IT environments for small- to mid-market enterprises. Their end-to-end portfolio includes managed IT infrastructure, cybersecurity, cloud, and now specialized AI transformation services. With a global team of 450 employees, Netrio helps businesses reduce costs and drive innovation through best-in-class technology investments.
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