Digital consulting firm Livefront has expanded its executive leadership team with two key appointments following its strategic combination with Zeal IT Consultants. Ed Hoffman, formerly of Perficient, joins as Chief Growth Officer, and Trent Sutton, formerly of Credera, joins as President, to support the company's next phase of growth and expanded service offerings.
Quick Intel
Livefront appoints Ed Hoffman as Chief Growth Officer and Trent Sutton as President.
Hoffman joins from Perficient, where he was SVP of North America Business Operations.
Sutton joins from Credera, where he served as Global Chief Operating Officer.
The appointments follow Livefront's strategic combination with Zeal IT Consultants.
The expanded leadership aims to scale the combined firm and integrate AI-first consulting capabilities.
The goal is to establish Livefront as a go-to partner for Fortune 1000 digital transformation.
Strategic Leadership for a Newly Combined Entity
The appointments are a direct response to Livefront's recent strategic combination with Zeal IT Consultants, a move that created a larger digital consulting firm with end-to-end capabilities in strategy, design, AI, software engineering, and data. CEO Mike Bollinger stated the new leaders bring the experience needed for "scaling organizations, protecting culture, ensuring operating excellence" and realizing the full potential of the combined companies.
Blending Experience from Premier Consultancies
Both new executives bring deep experience from leading global consultancies. Ed Hoffman spent over 20 years at Perficient, most recently overseeing its full-portfolio sales and U.S. operations. Trent Sutton served as Global COO and previously CFO at Credera, where he was responsible for operational scalability and strategic development. Their backgrounds in scaling consulting operations and driving growth are seen as assets for Livefront's expanded ambitions.
Focus on AI-First Solutions and Market Expansion
In their statements, both leaders highlighted the company's trajectory and focus on advanced technology. Hoffman expressed excitement about "push[ing] the boundaries of technology forward to create ground-breaking, AI-first solutions," while Sutton noted his focus on helping clients "drive growth, scale with AI, and win in digital." Their roles will be pivotal in expanding offerings, telling a unified market story, and delivering on the promise of the Zeal combination.
The appointment of a seasoned President and Chief Growth Officer marks a deliberate step by Livefront to institutionalize its leadership and pursue aggressive growth following a significant merger. By bringing in executives with proven track records in scaling consulting firms, Livefront is positioning itself to compete more effectively for large-scale, complex digital transformation projects with Fortune 1000 clients, particularly those centered on AI and intelligent product development.
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