Kraken, a leading AI-powered operating system, is now extending its capabilities to manage commercial and industrial (C&I) energy accounts, enabling utilities to streamline operations and enhance customer experience for businesses. This expansion broadens Kraken’s scope beyond residential and small-to-medium business accounts, addressing a critical segment that accounts for approximately 40% of global energy demand.
Kraken now supports commercial and industrial energy accounts for global utilities.
AI-driven platform simplifies complex B2B energy management with tailored solutions.
Good Energy, first to migrate C&I customers, sees 32% fewer customer calls.
Kraken processes 15 billion daily data points for enhanced customer insights.
Utilities can create bespoke tariffs in minutes, replacing weeks-long manual tasks.
Expansion targets 40% of global energy demand from C&I sectors.
Kraken’s cloud-based, AI-powered platform is designed to handle the complexities of commercial and industrial energy accounts. Unlike residential accounts, C&I customers often require bespoke terms and Power Purchase Agreements (PPAs). Kraken enables utilities to configure tailored energy products with minimal effort, offering a 360-degree view of the customer lifecycle. This eliminates reliance on outdated systems and manual processes, which are often inefficient for managing high-volume business accounts.
Good Energy, a UK-based utility, became the first to fully migrate its C&I customers to Kraken. The transition has streamlined operations, allowing the company to build new customer tariffs in minutes instead of weeks. Fran Woodward, COO of Good Energy, says: “As we evolve our offering for business customers, we wanted to offer the same flexibility, scalability and service as we do our domestic customers with the support of Kraken. Migration was incredibly smooth, and it’s now easier and more straightforward to serve customers, and our staff feel engaged and more confident using the system. We have a lot of confidence in our ability to adapt with Kraken for the future.” Since adoption, Good Energy has reported a 32% reduction in inbound business-customer calls and up to 50% less time resolving billing issues.
Kraken processes over 15 billion data points daily, providing utilities with deep insights into customer behavior and energy usage. This data-driven approach allows for the rapid development of innovative, tailored energy products. By unifying customer operations on a single platform, Kraken equips utility staff with tools to deliver superior customer experiences, fostering efficiency and scalability across thousands of sites.
Kraken’s expansion into C&I accounts marks a significant step in its mission to transform global utilities. Already contracted to serve over 70 million residential accounts through partnerships with utilities like EDF Energy, Octopus Energy, and Tokyo Gas, Kraken is now poised to address the substantial energy demands of the C&I sector. Amir Orad, CEO of Kraken, says: “This is a huge milestone for Kraken, as we take the next step in transforming global utilities. Good Energy was our first partner back in 2020, so we’re delighted to see them leading the way again. With C&I accounting for up to 40% of global energy use, this leap supercharges our progress towards our goal of positively impacting the lives of one billion people.”
This expansion positions Kraken as a versatile solution for utilities worldwide, enabling them to manage diverse customer bases efficiently while driving innovation in the energy sector.
Good Energy has been at the forefront of the renewable energy revolution since 1999, helping homes and businesses to generate, use and share renewable electricity. From supplying customers with 100% renewable electricity from over 2,500 British generators, to serving over 180,000 people who generate their own clean power, Good Energy has built a reputation for supporting independent renewable generation.
Today, Good Energy also installs clean technology such as heat pumps, batteries, EV chargers and solar panels, including a nationwide commercial solar installation service. It also offers flexible tariffs for EV drivers and heat pump owners, as well as competitive export rates ensuring solar generators get paid fairly for the power they share.
Kraken is the world’s only proven, end-to-end operating system for utilities’ digitalization and transformation, trusted by global energy giants like EDF Energy, E.ON Next, Octopus Energy, Origin and Tokyo Gas. Headquartered in London and New York, Kraken manages over 70 million accounts, over 45 GW of power – from off-shore wind to grid-scale batteries – and over 300,000 consumer devices such as electric cars and charging stations.
The platform’s advanced data and AI capabilities automate much of the energy supply chain to allow outstanding service and efficiency. These advances have redefined the utilities sector, driving a 30-fold increase in new product innovations for partners, top consumer rankings and hundreds of millions of dollars in operational savings. Kraken’s cloud-based architecture is uniquely adaptable and scalable, proven by an unparalleled track record in seamless, on-time migrations and enabling its successful expansion into water and other verticals.
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