Robots & Pencils, a global leader in AI-first digital innovation, has appointed Jeff Kirk as Executive Vice President of Applied AI, a newly created role aimed at accelerating the firm’s AI-driven solutions. With a proven track record in AI, cloud-native technologies, and enterprise digitalization, Kirk will spearhead the delivery of transformative AI-powered outcomes for clients across industries.
Robots & Pencils appoints Jeff Kirk as EVP of Applied AI to lead AI strategy.
Kirk brings expertise from Amazon, bswift, and Moonshot in AI innovation.
The role focuses on delivering enterprise-grade AI solutions for clients.
Kirk’s leadership will drive AI-powered customer engagement and business growth.
His past work includes scaling Alexa and developing the Emma AI assistant.
Robots & Pencils aims to lead in applied AI with Kirk’s strategic vision.
Robots & Pencils, known for its expertise in cloud-native web, mobile, and app modernization, has strengthened its leadership with the appointment of Jeff Kirk as Executive Vice President of Applied AI. This strategic move underscores the firm’s commitment to delivering cutting-edge AI solutions that transform industries. Kirk, a seasoned technology leader, brings decades of experience from global agencies, startups, and Fortune 100 companies, positioning him to drive Robots & Pencils’ AI-first vision and deliver measurable results for clients.
Kirk’s career is marked by significant AI breakthroughs that have driven customer engagement and business growth. At Amazon, he served as International Product & Technology Lead for Alexa, scaling AI-powered personal assistant technology to millions of users worldwide. As founder of Moonshot, later acquired by Pactera, Kirk pioneered next-generation experiences in voice, augmented reality, and enterprise digitalization. Most recently, at bswift, he led AI and data initiatives, delivering the award-winning Emma conversational AI assistant and the GenAI-powered EnrollPro decision support system. “Jeff has been at the frontier of every major shift in digital innovation,” said Len Pagon, CEO of Robots & Pencils. “With Jeff at the helm of Applied AI, Robots & Pencils is sharpening its challenger edge, helping clients leap ahead while legacy consultancies struggle to catch up.”
In his new role, Kirk will lead the strategy and delivery of enterprise-grade AI solutions, enabling clients to experiment, activate, and operate AI at scale. His entrepreneurial mindset and hands-on leadership style are expected to translate complex business needs into impactful AI-driven technologies. “Organizations and their employees are under pressure to innovate on behalf of customers while simultaneously learning to collaborate with a new type of co-worker: artificial intelligence,” said Kirk. “The steps we take together to learn to work differently will lead to the most outsized innovation in our industries. I’m thrilled to join Robots & Pencils to push the boundaries of what’s possible with AI.”
Kirk’s appointment reunites him with Robots & Pencils’ executive team, having previously collaborated at Brulant and Rosetta, where he led engineering and solutions architecture for content, commerce, mobile, and social platforms. This reunion marks a new chapter for the firm as it positions itself as a leader in applied AI. By leveraging Kirk’s expertise and the company’s partnerships with AWS, Salesforce, and Databricks, Robots & Pencils is poised to deliver innovative AI solutions that drive enterprise transformation and create meaningful opportunities for clients and their teams.
This strategic appointment reinforces Robots & Pencils’ commitment to pushing the boundaries of AI innovation, helping organizations modernize and thrive in a rapidly evolving digital landscape.
Robots & Pencils is a global digital innovation firm helping organizations modernize applications and unlock the full potential of AI, cloud-native technologies. With delivery centers in Canada, the U.S., Eastern Europe, and Latin America, and deep partnerships with AWS, Salesforce, Databricks, and others, the company offers a unique combination of UX excellence and elite engineering talent.
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