groundcover has announced it has been named an Honorable Mention in the Gartner Magic Quadrant for Observability Platforms. The recognition comes as Gartner projects the observability market to reach $14.3 billion by 2028, increasingly driven by managing telemetry volume rather than the adoption of advanced AI features.
groundcover named Honorable Mention in Gartner Magic Quadrant for Observability Platforms.
Bring-your-own-cloud architecture keeps telemetry inside customer's cloud environment.
eBPF sensor captures full-fidelity data without code instrumentation.
Built for agentic systems rather than dashboards humans check after breaks.
Market projected to reach $14.3B by 2028.
Backed by One Peak, Morgan Stanley Expansion Capital, Zeev Ventures, and others.
groundcover's approach centers on a bring-your-own-cloud architecture that keeps customer telemetry inside their own cloud environment, paired with an eBPF sensor that captures full-fidelity data without code instrumentation. The platform is built for full-stack observability, allowing teams to monitor everything they run in their cloud without compromising on data, control, or cost. It is deployed inside the customer's cloud premises and provides complete visibility into applications, infrastructure, and AI workloads without operational overhead.
The Gartner report notes that the observability market in 2026 is characterized by growing tensions between technical aspirations and operational constraints. It says that the emergence of AI architectures challenges traditional approaches to observability, and the industry's shift toward autonomous operations remains limited. The market is moving toward greater scrutiny of the actual ROI of agentic systems, where the value of autonomous investigative tools may be offset by their complexity, cost, and overall accuracy.
"We see this further recognition as confirmation that the market is catching up to where we placed our original bet that observability has to be complete, unsampled, and owned instead of leased," said Shahar Azulay, CEO and co-founder of groundcover. "Our roadmap is focused on building that for the agent era, starting with the AI-native teams and autonomous agents that depend on it."
About groundcover
groundcover is the full-stack observability platform for engineers and agents, allowing teams to monitor everything they run in their cloud, without compromising on data, control, or cost. It's deployed inside the customer's cloud premises and provides complete visibility into applications, infrastructure, and AI workloads without operational overhead. The platform offers unlimited data coverage at a fraction of the cost of legacy observability tools. Founded in 2021, the company is backed by leading global investors, including One Peak, Morgan Stanley Expansion Capital, Zeev Ventures, Angular Ventures, Heavybit, and Jibe.