Demand AI Group Inc., a rapidly growing innovator in AI-driven demand generation, announced on July 4, 2025, the opening of its European headquarters in Dublin, Ireland, marking its sixth global location since its founding in early 2025. The company also appointed John Moran, a veteran with over 20 years of experience in demand generation and martech, as Managing Director – European Operations to lead its expansion across Europe.
Demand AI Group opens European headquarters in Dublin, its sixth global site.
John Moran appointed Managing Director for European Operations.
Founded in 2025 by Mike Whife, former CEO of SSG (acquired by IDG in 2022).
Focuses on AI-powered strategies to replace outdated lead generation models.
Addresses declining web traffic and ineffective outbound methods.
Aims to redefine buyer engagement in an AI-first world.
Demand AI Group, co-founded by Mike Whife, is redefining lead generation in a post-digital, AI-driven landscape. “Traditional models just don’t work anymore,” said Whife. “As AI becomes part of people’s daily routines, web traffic is declining, and inbound leads are drying up.” The Dublin headquarters, located in Europe’s tech hub, “Silicon Docks,” leverages Ireland’s favorable tax policies, skilled workforce, and robust tech ecosystem, which hosts over 1,000 tech firms, including Google and Meta. This move aligns with Europe’s push for AI leadership, as outlined in the EU’s April 2025 AI Continent Action Plan, aiming to boost competitiveness through trustworthy AI.
John Moran’s appointment as Managing Director brings extensive expertise to Demand AI’s European strategy. “I’ve never been more excited about the future of this industry,” Moran said. “Demand AI is bringing genuine innovation to the table — not incremental change, but game-changing solutions built for today’s AI-native buyer.” With a track record in scaling martech solutions globally, Moran is poised to drive Demand AI’s growth in Europe’s $30 billion martech market, where 63% of Irish startups already integrate AI, per a 2025 AWS report.
Unlike legacy marketing models, Demand AI focuses on autonomous, AI-powered strategies to engage AI-native buyers. “This isn’t SSG 2.0 — this is something entirely new,” Whife emphasized, highlighting the company’s departure from traditional B2B lead generation. By addressing challenges like declining web traffic and ineffective outbound tactics, Demand AI’s solutions enable businesses to find, engage, and convert prospects efficiently, positioning it as a disruptor in the generative AI era.
Demand AI Group’s Dublin headquarters and Moran’s leadership signal a transformative approach to demand generation. By leveraging AI to deliver scalable, innovative solutions, the company is set to capitalize on Europe’s growing AI ecosystem, driving economic impact and redefining how businesses connect with buyers in a rapidly evolving market.
Demand AI is a global provider of autonomous demand generation solutions, helping companies transition from outdated marketing processes to scalable, AI-powered strategies. With a presence in six countries and expanding, Demand AI is redefining how businesses find, engage, and convert prospects in the Gen AI era
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