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CSG/Netcracker Recognized as Leader in Customer Journey Orchestration


CSG/Netcracker Recognized as Leader in Customer Journey Orchestration
  • by: Business Wire
  • |
  • September 28, 2026

CSG and Netcracker Technology today announced that CSG has been named a Leader in The Forrester Wave: Customer Journey Orchestration Platforms, Q3 2026, with the highest possible scores in 19 of 23 Forrester Wave criteria. CSG Xponent, a best-in-class customer engagement platform, helps brands land timelier, more relevant communications that drive customer action, secure loyalty, and bolster measurable business results.

Announced in Denver, the recognition highlights how the next phase of customer experience hinges on how well brands turn customer data into relevant communications, real-time action, and responsible, proven AI use.

Quick Intel

  • CSG named Leader in The Forrester Wave: Customer Journey Orchestration Platforms, Q3 2026 with highest scores in 19 of 23 criteria.
  • CSG Xponent recognized for orchestrating connected, AI-driven customer experiences across journey intelligence and decisioning.
  • Platform combines journey orchestration, customer communications management and governed AI for real-time action.
  • Also named Leader in G2 Fall 2026 CCM Software and Leader in QKS SPARK Matrix for CCM, Q3 2026.
  • Winner of 2026 AI Breakthrough Award for AI-Based Financial Services Solution of the Year and AI Excellence Awards.
  • Xponent connects customer profiles, journey analytics, real-time decisioning and omnichannel communications.

Forrester Wave Leadership in Journey Intelligence and Orchestration

The Forrester Wave: Customer Journey Orchestration Platforms states that, "CSG earns superior scores across the core journey intelligence and orchestration capabilities that define this market. Its excellent journey simulation, predictive intelligence, and decisioning capabilities help organizations evaluate likely outcomes before introducing changes into live journeys, improving decision confidence and reducing operational risk."

CSG/Netcracker Xponent connects customer profiles, journey analytics, real-time decisioning, and omnichannel communications to coordinate experiences across the customer journey. In The Forrester Wave: Customer Journey Orchestration Platforms, Xponent received the highest score possible in 19 criteria, including "predictive journey intelligence," "journey success and business impact analysis," and "AI framework, governance, and responsibility."

Customers expect easier experiences, clearer communications, and responsible AI they can use with confidence. Xponent brings journey orchestration, customer communications management (CCM), and governed AI together to help brands deliver on those expectations.

Multiple Industry Honors Reinforce AI Innovation and CCM Leadership

In the past six months, the platform has been recognized as a Leader in G2's Fall 2026 CCM Software category, a direct result of positive customer feedback on the platform's ease of use, flexibility, and proven outcomes. It was also named a Leader in the QKS SPARK Matrix for CCM, Q3 2026, which reflects the evolution of CCM into a strategic layer to deliver intelligent, governed, and measurable customer experiences.

The platform was also Winner of the 2026 AI Breakthrough Award for "AI-Based Financial Services Solution of the Year," which recognizes work helping financial services leaders deliver intelligent, easy customer experiences, and Winner in the Business Intelligence Group 2026 Artificial Intelligence Excellence Awards, which honors the approach to practical, governed AI that wins customer trust and loyalty.

"Brands have more customer data and more ways to communicate, yet customers still encounter confusing messages and unnecessary steps," said Katie Costanzo, President of Customer Experience at CSG. "That's why journey orchestration is so vital today—it allows brands to turn that knowledge into action, so they can spot customer needs sooner, communicate clearly, and make the experience effortless for the customer. We're energized to see the impact of CSG/Netcracker Xponent recognized across the industry's most prestigious analyst and award evaluations, as we help brands turn clear communication into measurable business results."

"AI-driven journey orchestration, intelligent governance, and real-time decisioning are redefining how brands engage with their customers," said Bob Titus, Chief Technology Officer at Netcracker Technology. "CSG/Netcracker Xponent helps brands move beyond isolated interactions by coordinating action across the customer journey and linking it to measurable business outcomes—from increased loyalty and revenue to greater operational efficiency. The recognition we've earned from leading analyst firms and industry awards underscores the value of applying AI with the governance and intelligence required to turn customer experience into a strategic business advantage."

 

About CSG/Netcracker Technology

CSG/Netcracker, a wholly owned subsidiary of NEC Corporation, helps companies transform and grow by creating better customer experiences that make it easier for people and businesses to connect with, use, and pay for the services they value most. We combine complementary capabilities across AI-powered operations, customer engagement, monetization, billing, and payments. Our AI-enabled digital platforms and deep industry expertise help companies modernize operations, elevate customer experiences, optimize revenue, and accelerate growth. Together, these capabilities enable companies to build lasting customer loyalty at every interaction.

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