Broadvoice | GoContact, a global leader in AI-powered customer experience technology, announced the promotion of Malachi Threadgill to Chief Marketing Officer (CMO) on August 12, 2025. This marks the company’s third executive appointment of the year, reflecting its rapid growth and focus on unified branding for its UCaaS and CCaaS solutions.
Malachi Threadgill promoted to CMO at Broadvoice | GoContact.
Joined in 2023, now leading global marketing strategy for AI-driven platforms.
Third executive appointment in 2025, signaling company expansion.
Previously built global marketing team and advanced partner enablement.
Former Principal Analyst at Forrester, with leadership roles at Masergy, ANPI.
Focuses on brand unification, demand generation, and partner-first strategy.
As CMO, Threadgill will drive integrated brand, demand generation, and partner enablement initiatives to support Broadvoice | GoContact’s vision of delivering seamless customer experiences through cloud communications. Since joining in 2023, he has built a global marketing organization and aligned efforts with the company’s AI innovation roadmap.
Broadvoice President Sam Ghahremanpour said, “Malachi has been a driving force behind our marketing transformation and partner-first positioning. His expertise has helped us sharpen our message, amplify our brand, and better equip our partners for success.”
Threadgill’s prior role as a Principal Analyst at Forrester saw him advising Fortune 500 and emerging tech firms on account-based marketing and automation. His experience at Masergy and ANPI further strengthened his ability to lead high-performing marketing teams. Threadgill stated, “I’m honored to step into this role and continue the work we’ve started to grow our partner ecosystem and elevate our brand.”
This appointment, the third executive addition in 2025, underscores Broadvoice | GoContact’s investment in leadership and AI-driven innovation. Threadgill’s leadership will enhance the company’s global reach, partner ecosystem, and ability to deliver exceptional customer experiences.
Broadvoice | GoContact’s promotion of Malachi Threadgill to CMO positions it to accelerate global marketing growth and strengthen its leadership in AI-powered communications technology.
Broadvoice makes it easy for companies to connect with their customers. With our cloud-based, AI-powered CX solutions, mid-market companies worldwide get the tools they need to deliver consistently exceptional customer experiences at every digital touchpoint. With deep analytics, specialized workflows and AI to help agents, managers and customers, Broadvoice focuses on customer outcomes while building innovative technology that accelerates value faster and more simply than legacy or one-size-fits-all platforms.
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