Authentic Brands Group, a global brand and entertainment platform, today announced the appointment of Lark-Marie Antón as Chief Communications Officer. Antón will lead company's global communications and corporate brand strategy, bringing greater visibility to Authentic's platform, its expanding entertainment business and cultural influence of its portfolio, reporting to Matt Maddox, President and Chief Executive Officer.
Antón will lead company's global communications and corporate brand strategy, bringing greater visibility to Authentic's platform, its expanding entertainment business and the cultural influence of its portfolio. She will report to Matt Maddox, President and Chief Executive Officer, and serve as a member of Authentic's Executive Committee.
Antón brings more than 20 years of experience across communications, corporate brand strategy, integrated marketing and reputation management. She joins Authentic from USA TODAY Co., formerly Gannett, where she served as Chief Communications and Brand Officer for one of country's largest media organizations. At USA TODAY Co., Antón led enterprise communications and corporate brand strategy across portfolio of national and more than 200 local media properties across USA TODAY Network and implemented company's rebrand from Gannett to USA TODAY Co.
Earlier in her career, Antón held senior communications and marketing roles at Hertz, Verizon, Aura, Loews Hotels and served as a Deputy Press Secretary in the Bloomberg Administration. Lark earned Master of Arts in communication studies from West Virginia University and Bachelor of Arts from Marist University. She serves on Board of Trustees of Marist University and Board of Green-Wood, a national historic landmark.
Authentic is extraordinary global platform of world's most iconic brands and cultural assets, with portfolio spanning more than 16 years of innovation and willingness to keep evolving. Next chapter of growth will focus on shaping narrative and reputation while bringing full Authentic story to world through powerful storytelling, premium content, unforgettable live experiences and global commerce.
About Authentic Brands Group
Authentic Brands Group (Authentic) is a global brand and entertainment platform that owns and invests in iconic intellectual property and cultural assets. It accelerates brands through a set of specialized businesses that combine powerful storytelling, premium content, unforgettable live experiences and global commerce. Through a network of more than 1,700 best-in-class licensees and strategic partners across 150 countries and expansive distribution, Authentic's brands drive more than $38 billion in annual systemwide sales worldwide.
