Aurora Mobile Limited has established Aurora Mobile Japan K.K., its new subsidiary in Tokyo, to directly serve the Japanese market with its EngageLab platform. The move introduces a comprehensive Full-Journey AI Engagement ecosystem combining omnichannel interaction, advanced AI customer support, and frictionless security solutions tailored for Japanese enterprises.
"Japan is a market that demands precision, stability, and innovation. We are honored to bring our globally proven infrastructure here," said Mr. Weidong Luo, Chairman and Chief Executive Officer of Aurora Mobile. "With Aurora Mobile Japan K.K., we are delivering a clear advantage: the ability to connect smarter and convert faster. Whether it is through invisible security verification or AI agents that slash operational costs, we provide the digital infrastructure that Japanese businesses need to maximize their global impact."
Japanese enterprises increasingly require unified solutions to overcome fragmented customer data and channels while driving efficiency and global competitiveness. Aurora Mobile Japan K.K. addresses these needs by integrating EngageLab’s modular capabilities into a single ecosystem.
EngageLab transforms basic messaging into intelligent, conversational selling across AppPush, WebPush, Email, SMS, and WhatsApp. Its proprietary channel optimization delivers 1.4X higher AppPush success rates than industry averages. The Visual Journey Builder allows drag-and-drop campaign design for optimal channel selection and minimal cost, while smart algorithms ensure peak-time delivery and maximum engagement.
LiveDesk tackles Japan’s labor shortages and efficiency challenges by deploying advanced AI agents that independently resolve up to 90% of inquiries. This reduces operational costs by 70% and improves service quality. The system supports smooth handoffs to human agents for complex cases, ensuring accurate and effective resolutions.
Security underpins digital trust without compromising user experience. Silent Auth provides zero-friction, instant verification for genuine users. Complementary tools include high-success-rate OTP services and AI-powered CAPTCHA that effectively blocks bots while allowing real users seamless access.
Aurora Mobile Japan K.K. operates from its Tokyo office with a local team ready to deliver tailored consulting and technical support to Japanese clients.
About Aurora Mobile Limited
Founded in 2011, Aurora Mobile is a leading provider of customer engagement and marketing technology services. The Company is dedicated to empowering global enterprises with stable, efficient, and intelligent customer interaction solutions. Leveraging its first-mover advantage in mobile messaging, Aurora Mobile has evolved into a comprehensive platform that integrates Omnichannel Engagement, AI-Driven Marketing, Advanced AI Customer Support, and Frictionless Identity Security. Through its flagship brand EngageLab and its robust AI infrastructure GPTBots.ai, the Company helps businesses achieve seamless customer reach, automate complex marketing journeys, and optimize service efficiency with AI agents, accelerating digital transformation for clients worldwide.