Aurora Mobile Limited ("Aurora Mobile" or the "Company"), a leading provider of customer engagement and marketing technology services, today announced that its Japanese subsidiary, Aurora Mobile Japan K.K., has entered into a business partnership with AI Storm Co., Ltd. (Tokyo Stock Exchange Standard Market: 3719) ("AI Storm") to jointly advance AI-powered customer operations and digital transformation initiatives in the Japanese market. As part of this collaboration, Aurora Mobile has launched an implementation and verification project for its flagship AI products, EngageLab and GPTBots.ai, within the live business environment of Nippon Telesystem Co., Ltd. ("NTS"), a wholly owned subsidiary of AI Storm.
Aurora Mobile partners with AI Storm for AI-powered customer operations in Japan.
Implementation and verification project launched at Nippon Telesystem Co., Ltd.
Product portfolio includes EngageLab (AI-first customer engagement platform) and GPTBots.ai (enterprise AI agent platform).
Japan's contact center and BPO industries face labor shortages and increasing customer needs.
Aurora Mobile is listed on NASDAQ: JG.
Partnership aims to move AI from PoC to real-world Production.
Japan's contact center and BPO industries are facing structural challenges, including labor shortages and increasingly sophisticated customer needs. For enterprises, the key challenge has shifted from whether to adopt AI tools to how to embed AI into real business workflows and generate measurable business value. Aurora Mobile is a leading provider of stable messaging delivery, customer engagement, marketing technology (MarTech), and advanced AI solutions for many global enterprises. Through this partnership, Aurora Mobile will leverage its robust infrastructure and expertise in supporting massive daily customer interactions, with the NTS verification project as the first step, to provide AI solutions for Japan's service industry that improve operational efficiency while enhancing customer experience.
"We are pleased to begin discussions with AI Storm regarding our business expansion in Japan," said Mr. Weidong Luo, Chairman and Chief Executive Officer of Aurora Mobile. "Our goal is not merely to replace human labor with AI, but to harness the power of AI to 'redefine customer relationships.' By combining Aurora Mobile's technology with AI Storm's local execution capabilities, we look forward to helping Japanese enterprises elevate their AI implementation from the Proof of Concept (PoC) stage to real-world Production, creating long-term value for enterprise customers."
Aurora Mobile empowers enterprises to translate AI capabilities into real business actions through its "Connect, Engage, Act with AI" approach:
EngageLab is the Company's AI-first customer engagement platform that leverages unified customer data and AI agents to enable seamless customer support across multiple channels, including SMS, email, AppPush, WebPush, WhatsApp, and LINE. By optimizing customer touchpoints, EngageLab helps businesses build stronger customer relationships.
GPTBots.ai is the Company's enterprise AI agent and workflow platform that connects knowledge, context, workflows, and AI execution to deliver real business outcomes for customer service and operational scenarios.
Future Plans
Aurora Mobile will continue to deepen its collaboration with AI Storm, using the NTS verification project as a first step to further advance AI-powered customer operations in the Japanese market.
About EngageLab
EngageLab is an AI-first customer engagement platform that helps you build stronger customer relationships with AI agents, unified customer data, and reliable delivery across channels.
About GPTBots.ai
GPTBots.ai is an enterprise-grade AI agent platform under Aurora Mobile, offering no-code/low-code AI agent development, deployment, and management for enterprise clients. Through multi-model LLM integration and intelligent workflow automation, GPTBots.ai empowers organizations to enhance customer service, optimize knowledge management, and automate business processes, driving digital innovation and transformation worldwide.
About Aurora Mobile Limited
Founded in 2011, Aurora Mobile is a leading provider of customer engagement and marketing technology services. The Company is dedicated to empowering global enterprises with stable, efficient, and intelligent customer interaction solutions. Leveraging its first-mover advantage in mobile messaging, Aurora Mobile has evolved into a comprehensive platform that integrates Omnichannel Engagement, AI-Driven Marketing, Advanced AI Customer Support, and Frictionless Identity Security. Through its flagship brand EngageLab and its robust AI infrastructure GPTBots.ai, the Company helps businesses achieve seamless customer reach, automate complex marketing journeys, and optimize service efficiency with AI agents, accelerating digital transformation for clients worldwide.
