Questa Safe AI has launched Novara, a privacy-focused AI assistant designed to enable users to extract insights from business files using leading AI models without risking data exposure or training on confidential information.
In response to growing concerns over AI data privacy, Novara addresses compliance and confidentiality challenges by prioritizing anonymization as a core feature.
As AI adoption accelerates productivity in analytics, sales, operations, media, and payments, risks from data collection, indefinite storage, and unconsented model retraining have intensified. Novara counters these by anonymizing files locally in a proprietary Blackbox—either on-premise or in a user-exclusive cloud account—before any third-party AI model accesses the content.
This approach replaces sensitive personal and business information, ensuring no raw data reaches LLMs or agentic AI services. The Blackbox acts as an automatic firewall, supporting both Questa's analytics and external AI agents.
Users retain flexibility to select optimal LLMs for specific tasks, avoiding vendor lock-in while benefiting from commoditized model strengths.
Post-anonymization, Novara allows conversational queries to uncover deep insights from unstructured documents. It accelerates report generation in areas like financial analysis, sales, marketing, strategy, and customer feedback—reducing tasks from days to minutes without traditional modeling.
Key privacy commitments include no pre-anonymization API access by third-party models, no prompt logging, no user data training, dual-layer local redaction, and enterprise-grade security with on-premise options for national data residency.
The underlying technology features a dual-model pipeline with Named Entity Recognition and specialized PII detection, custom merging for overlaps, hybrid heuristics for structured data, and file reconstruction preserving formats.
Founded by entrepreneurs with backgrounds in NATO, AWS, SAP Labs, and European health-tech, Questa benefits from advisors like Professor John MacIntyre, emphasizing ethical AI and secure handling of critical data in finance and healthcare.
To promote accessible privacy-first AI, Questa offers a limited-time 75% holiday discount on plans following a free trial.
This launch positions Novara as a solution for businesses, educators, and individuals seeking AI capabilities without compromising data privacy or trust.
About Questa Safe AI
Questa Safe AI provides privacy-protected AI analytics and agentic workflows, enabling secure insights from confidential files. With a focus on local anonymization and compliance, the platform supports enterprise needs in sensitive sectors through on-premise or dedicated cloud deployments.
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