Insight Partners leads round with participation from existing investors Afore Capital, Crossbeam Venture Partners, and Metrodora Ventures, bringing total funding to $32.5M to fuel Blooming Health's AI-driven social care platform expansion to 10 million people
Blooming Health, a social care technology platform, today announced it has raised $26 million in a Series A funding round led by global software investor Insight Partners, with participation from existing investors Afore Capital, Crossbeam Venture Partners, and Metrodora Ventures. This investment brings Blooming Health's total funding to $32.5 million. The round comes as Blooming Health accelerates its mission to automate access to social care through artificial intelligence, a vision that has already connected over 1.5 million people across 22 states with much-needed support.
Blooming Health's platform leverages a social care AI agent and an automated social care marketplace to streamline the way individuals find and receive critical social services. The AI agent engages directly with people (often older adults and vulnerable populations) via text or phone, helping identify needs and connecting them to services in seconds. Meanwhile, Blooming Health helps 1,000+ community organizations, government agencies, and healthcare providers more effectively reach and manage their populations at scale. By intelligently optimizing outreach and triage, Blooming Health helps ensure each person is guided to the right support — whether it's meal delivery, transportation to a doctor, housing assistance, or social activities — efficiently and at scale. This approach is a win-win-win for stakeholders, improving outcomes for individuals, freeing up staff time at community organizations to focus on high-touch care, and enabling visibility and accountability across the ecosystem with real-time reporting and analytics.
"Blooming Health was founded to ensure no one falls through the cracks when it comes to essential social support," said Nima Roohi, co-founder and CEO of Blooming Health. "By putting AI at the core of our solution, we can proactively reach out to millions of people and connect them with services in ways that simply weren't possible before. We're thrilled to have Insight Partners and our early investors backing this mission — their support validates the urgency of what we're doing and will help us scale our impact to new levels."
With healthcare costs soaring and populations aging, the need for scalable social care solutions has never been greater. U.S. healthcare spending is projected to reach $4.9 trillion in 2024 , and by 2030, one in five Americans will be 65 or older– trends that intensify pressure on already strained social services. Blooming Health's AI-driven approach directly addresses this challenge by efficiently bridging individuals to non-medical supports that keep them healthier and more independent. The Series A funds will be used to rapidly scale operations to reach 10 million people within the next 12 months, expanding Blooming Health's presence nationwide. The company will also deepen partnerships with state and local governments, healthcare systems, and community-based organizations to integrate social care into broader healthcare delivery.
The investor community is rallying behind Blooming Health's vision of blending technology and compassion to transform social care.
"Software can help heal healthcare and America's broken healthcare system. Blooming represents the beauty of software: it solves for complexity and helps reshape and improve how millions will access care beyond the clinical setting," said Scott Barclay, Managing Director at Insight Partners. "Further, software can drive efficiency, transparency, and accountability— attributes that are critical in any social funding and political environment."
"We've been believers in Blooming Health from day one, and it's amazing to see how far they've come," said Gaurav Jain, Co-Founder and Managing Partner at Afore Capital (an early backer of Blooming Health). "What started as an idea to help a few thousand seniors is now an intelligent platform poised to serve tens of millions, all while staying true to their mission of helping those in need."
"Community organizations and healthcare providers have long struggled to reach everyone who needs help – especially as demand rises," said Sakib Jamal, Principal at Crossbeam Venture Partners. "Blooming Health's solution is a game-changer, automating the heavy lifting of outreach and coordination so that no one gets overlooked. We're proud to continue supporting their work connecting people with the resources they need while reducing cost of services."
"Blooming Health is transforming how we deliver social care — ensuring underserved populations, from older adults to new parents to Medicaid patients, receive the dignity, support, and connection they deserve. I'm proud to be an investor and partner in their mission to build a more inclusive, person-centered healthcare future." said Chelsea Clinton, Co-Founder of Metrodora Ventures and Vice Chair of the Clinton Foundation.
In addition to the funding news, Blooming Health announced its upcoming annual Blooming Day 2025 conference, a major event for thought leaders in social care and health tech. Slated for May 2, 2025 in New York City (with virtual streaming available), the event's theme – "Navigating Change with Confidence: The Future of Social Care" – reflects Blooming Health's forward-looking approach to tackling social challenges. Blooming Day 2025 will include exciting new product launches by Blooming Health and feature keynote talks and interactive discussions focused on innovative strategies to expand equitable access to social services. High-profile speakers and panelists are set to include:
This powerhouse lineup underscores Blooming Health's commitment to fostering cross-sector collaboration in reimagining social care. "When we bring together leaders from government, healthcare, and community organizations, we can break down silos and create a stronger support network for all," said Roohi. "Blooming Day is about inspiring action and sharing solutions – we want everyone to leave with new ideas and renewed confidence in making change."
Together, the Series A investment and the Blooming Day event mark the beginning of an exciting new chapter for Blooming Health. With strong backing and a coalition of renowned partners, the company is poised to drive a more connected, compassionate social care ecosystem for communities across the country.
Blooming Health is a purpose-driven platform that helps community-based organizations, social care networks, healthcare providers, and government agencies reach, engage, and support underserved communities. With automated outreach and communications available in over 80 languages, Blooming Health empowers teams across 22 states to do more with less while preserving the human touch at the heart of their work. By partnering with Blooming Health, organizations can make a bigger impact and reach more people with care and support. For more information, visit https://gobloominghealth.com/.
Insight Partners is a global software investor partnering with high-growth technology, software, and Internet startup and ScaleUp companies that are driving transformative change in their industries. As of December 31, 2024, the firm has over $90B in regulatory assets under management. Insight Partners has invested in more than 800 companies worldwide and has seen over 55 portfolio companies achieve an IPO. Headquartered in New York City, Insight has offices in London, Tel Aviv, and the Bay Area. Insight's mission is to find, fund, and work successfully with visionary executives, providing them with tailored, hands-on software expertise along their growth journey, from their first investment to IPO. For more information on Insight and all its investments, visit insightpartners.com or follow us on X @insightpartners.
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