Zilliant, a leader in pricing lifecycle management, has unveiled Agentic AI capabilities and the pricing industry's first Model Context Protocol (MCP) Server, making advanced pricing intelligence accessible and affordable for organizations of all sizes. These innovations automate complex pricing tasks and integrate seamlessly into workflows, helping businesses shift from spreadsheets and guesswork to data-driven decisions that protect margins and drive growth.
Economic uncertainty has heightened pricing challenges, yet many organizations still depend on Excel for decisions due to perceived complexity and cost of advanced solutions. Zilliant’s Agentic AI agents automate these processes, embedding intelligence into workflows for immediate value. Pascal Yammine, Zilliant’s CEO, stated, “Pricing anxiety has reached a tipping point. Economic uncertainty has made every pricing decision critical, yet most organizations are still managing this complexity with spreadsheets and gut instinct. AI has the power to change this—and every company, regardless of size or sophistication, should be able to harness that advantage.”
The Approvals Agent eliminates bottlenecks by guiding users toward strategy-aligned changes, providing decision context, and streamlining approvals for faster action. The Sales Agreement Agent detects outdated agreements, suggests revisions tied to pricing shifts, and equips sales teams with positioning guidance, simplifying maintenance. The Insights Agent proactively highlights margin issues and demand changes, bypassing spreadsheet analysis to deliver actionable alerts.
Zilliant’s MCP Server is the first in pricing to enable seamless incorporation of intelligence into existing AI ecosystems, without specialized setups. It connects pricing data to business applications, custom assistants, or enterprise platforms, reducing adoption risks and accelerating value. Kylie Fuentes, Zilliant’s chief product & marketing officer, noted, “Great AI experiences fit seamlessly into the way people already work. That’s why we built flexible, powerful agents. They adapt to the unique logic, data and workflows of each business while the MCP Server ensures they operate with full context—rules, history and processes—ultimately helping our customers respond at the speed of market.”
Zilliant’s Agentic AI and MCP Server transform pricing from a pain point to a competitive edge, enabling organizations to automate, integrate, and optimize decisions affordably. Set for Q1 2026 availability, these tools empower businesses to navigate volatility with precision pricing intelligence.
Zilliant eliminates Pricing Anxiety and transforms pricing into business power. Zilliant’s Precision Pricing Platform automates and optimizes pricing operations with real-time intelligence, rallying your entire organization around a single source of truth to protect margins and drive growth. Learn more about how Zilliant helps businesses transform pricing from a source of anxiety to a source of power at Zilliant.com.
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