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Phenom, the leader in applied AI for talent acquisition, development, and retention, has acquired Included, an AI-native agentic people analytics platform. This acquisition strengthens Phenom’s Workforce Intelligence capabilities, empowering HR professionals and business leaders at every level with deeper, actionable insights and the ability to act on them directly—addressing long-standing challenges in consolidating disparate data and deriving timely workforce intelligence.
Many organizations face persistent barriers in accessing reliable workforce insights. Disparate HR systems, reliance on business analysts, or lack of dedicated resources often delay decision-making in a volatile talent market. Included’s technology tackles these issues with proprietary algorithms that resolve data inconsistencies, an extensible canonical model for flexible integration, and an AI insights framework that delivers automated, natural-language narratives on organizational health, hiring bottlenecks, trends, and risks.
By natively integrating Included into Phenom’s platform, users benefit from a more comprehensive, connected data ecosystem. The agentic AI layer enables conversational queries, deep dives into growth opportunities or risks, and tailored recommendations based on role, behavior, and context. This empowers every HR professional and leader to view, analyze, and act on data without technical barriers.
The combined solution supports:
“Many companies still struggle to get vital workforce insights to their leaders for efficient and effective talent planning,” said Zachary Chertok, Senior Research Manager for HCM Applications and Agents at IDC. “People analytics provide critical support to identify these insights and integrate them into business performance management toward optimizing operational health. Phenom’s acquisition of Included offers contextualized, automated people analytics available across the organization, deepening capabilities to personalize experiences with AI for all users from executives down to line managers.”
“Every acquisition we make is intentional and highly selective, pursuing only those that complement our innovation roadmap and strengthen our ability to solve our customers’ biggest hiring and retention challenges,” said Mahe Bayireddi, CEO and co-founder of Phenom. “Deeper people analytics and workforce planning insights are no longer optional; they’re the foundation for building agile, future-ready teams. The acquisition of Included expands our ability to deliver contextualized Applied AI capabilities for every persona and organization.”
“We created Included to build the ultimate people experience solution,” said Raghu Gollamudi, CEO and co-founder of Included. “By becoming part of Phenom, we’re excited to bring agentic analytics to more HR professionals and executives.”
This acquisition reinforces Phenom’s commitment to applied AI that delivers measurable outcomes across the talent lifecycle, from attraction and onboarding to development and retention.
About Phenom
Phenom is an applied AI company with the only AI infrastructure built specifically for HR. Powered by Engines that harmonize data, Ontologies that guide every decision, X AI that hyper-personalizes experiences, Agents that work alongside teams, Phenom's platform uses industry and business context to automate workflows, eliminate busywork, and enhance every experience while remaining compliant. Driven by a purpose to help a billion people find the right work, no other company is as dedicated to helping organizations hire faster, develop better and retain longer.
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