.jpg)
Outreach, the leading agentic AI platform for revenue teams, today announced the general availability of its Model Context Protocol (MCP) Server. This integration joins the Anthropic MCP ecosystem, allowing Outreach to securely share real-time revenue insights and operational context with external AI agents such as Claude, CRMs, and other line-of-business applications. Revenue teams can now achieve greater efficiency, make faster real-time decisions, and execute actions seamlessly across their workflows.
“As AI moves from answering questions to taking action, it needs live operational context to act on,” said Matt Piccolella, Product Enterprise Apps, Anthropic. “That's what MCP solves. Outreach is one of the first revenue platforms to build on that standard, giving Claude access to real pipeline data, not just general knowledge.”
“We are the first Revenue Orchestration Platform to connect our unique revenue insights to Claude so teams can work more efficiently, act in the tools where they work, and help revenue leaders drive more productivity and revenue across teams,” said Nithya Lakshmanan, Head of Product at Outreach. “MCP is the foundation for the next era of interoperability. By providing access to Outreach insights across agents and systems, Claude users can work side by side with Outreach as an AI teammate to automate tasks, anticipate risk, and guide teams on what to do next.”
The MCP connector is available on Claude Connectors and the Outreach MCP Marketplace.
The MCP Server marks a significant step in enabling connected intelligence across AI systems. By providing Claude with direct access to Outreach’s unique revenue data—beyond static knowledge—teams can leverage AI as a collaborative teammate. This supports automation of routine tasks, proactive risk identification, and strategic guidance throughout the sales cycle.
Outreach’s latest platform release builds on this foundation with enhanced AI capabilities. Outreach Knowledge allows teams to upload approved content for fast, reliable answers. Deal Agent autonomously maintains accurate pipeline data by updating opportunity fields based on signals from conversations, emails, and activities.
Meeting Prep Agent generates tailored customer briefs ahead of meetings to help sellers advance deals more effectively. Conversation Intelligence now surfaces AI-generated meeting summaries directly in Slack, while in-person mobile recordings deliver insights automatically. Custom summaries adapt to individual roles, focusing on the most relevant details for each stakeholder.
Sequential Dialing further streamlines outbound efforts by automating back-to-back calls with a single click, minimizing manual work and keeping reps engaged in live interactions.
These features, combined with the MCP integration, empower revenue teams to operate with greater speed, accuracy, and alignment across tools and AI agents.
About Outreach
Outreach, founded in 2014, is the only complete agentic AI platform for revenue teams. Outreach infuses agentic AI, conversation intelligence, and assistive AI to power hundreds of use cases across revenue motions. From new logo prospecting to expansions, deal acceleration, driving retention, and forecasting, Outreach AI automates workflows and frees sellers to focus on more strategic conversations and actions. Revenue leaders benefit from connected account visibility, performance insights, and higher forecasting accuracy across every GTM team. World leading enterprise organizations use Outreach to power their revenue teams, including Databricks, SAP, Siemens, and Verizon to name a few.
TechIntelPro empowers B2B technology decision-makers with the latest industry trends, deep insights, leadership perspectives and actionable intelligence to drive both organizational and professional milestones—and thrive on the tech pulse.