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  • Agentic AI

NewRocket Unveils AI Agents on ServiceNow for Growth


NewRocket Unveils AI Agents on ServiceNow for Growth
  • by: Source Logo
  • |
  • October 7, 2025

NewRocket, an Elite ServiceNow partner renowned for AI-first implementations, has introduced the Intelligent Agent Crew, a curated collection of nine advanced AI agents built natively on the ServiceNow platform. This launch, announced on October 7, 2025, solidifies NewRocket's role as the go-to advisor for enterprises seeking rapid, secure AI adoption, transforming workflows from IT support to HR operations into efficient, value-driving assets.

Quick Intel

  • NewRocket's Intelligent Agent Crew features nine modular, customizable AI agents on ServiceNow for quick deployment and measurable ROI in weeks.
  • Phoebe AI agent serves as an intelligent IT support gateway, resolving issues autonomously with smart escalation for complex needs.
  • Ariel AI agent automates the full employee lifecycle in HR, from onboarding to offboarding, ensuring compliance and cost efficiencies.
  • Governance via ServiceNow AI Control Tower enables secure, scalable AI rollout with embedded controls for enterprise confidence.
  • Complements FlightPath.AI methodology for AI readiness assessments, MVP builds, and value measurement across high-impact use cases.
  • Draws on NewRocket's 20+ years as a pure-play ServiceNow partner, focusing on human-centered design and industry expertise.

Pioneering AI Agents for Enterprise Workflows

Enterprises face mounting pressure to harness AI for productivity gains, yet concerns over reliability, usability, and security often stall progress. NewRocket addresses this with the Intelligent Agent Crew, purpose-built agents that integrate seamlessly into ServiceNow ecosystems. These modular tools deliver enterprise-grade automation tailored to critical functions, enabling organizations to realize tangible benefits swiftly without extensive overhauls.

"Enterprise leaders are under pressure to adopt and deliver step-change productivity benefits," said Harsha Kumar, CEO of NewRocket. "But many question whether it will be reliable, usable, and secure. We at NewRocket are their trusted guides to activate AI on ServiceNow leveraging our pre-built agents and structured methodology from road-mapping to forward deployed engineering squads."

By embedding governance through ServiceNow's AI Control Tower, the agents ensure compliant, auditable operations, fostering trust in AI deployments across regulated environments.

Spotlight on Key AI Agents

Among the nine agents, Phoebe stands out as an intuitive IT support frontline, autonomously handling routine queries and tickets while intelligently routing escalations to human experts when nuances demand intervention. This reduces resolution times and empowers IT teams to focus on strategic initiatives, enhancing overall service delivery.

Ariel, the HR-focused agent, streamlines the employee journey end-to-end, automating onboarding checklists, policy enforcement, performance tracking, and offboarding processes. It not only cuts administrative burdens but also promotes consistent compliance, yielding cost savings and improved employee experiences in dynamic talent landscapes.

These agents exemplify NewRocket's commitment to customization, allowing enterprises to adapt them to specific workflows while maintaining interoperability with existing ServiceNow configurations.

Accelerating Value with FlightPath.AI

The Intelligent Agent Crew pairs with NewRocket's FlightPath.AI methodology, a proven framework that guides clients from initial AI readiness evaluations to MVP launches and ongoing optimization. This structured path identifies high-ROI use cases, deploys engineering squads for rapid iteration, and quantifies impacts like time savings and revenue uplift, ensuring AI investments translate to business outcomes.

Frank Palermo, COO of NewRocket, highlights, "NewRocket's ability to deliver Agentic AI value with speed and trust allows enterprises to move beyond experimentation and unlock measurable ROI and competitive advantage on the ServiceNow platform. We combine industry expertise, human-centered design, and enterprise-grade AI to help organizations navigate change and scale with confidence."

With two decades as a dedicated ServiceNow partner, NewRocket's human-centered approach ensures solutions resonate with users, driving adoption and sustained value.

NewRocket's launch of the Intelligent Agent Crew not only reinforces its Elite Partner status but also sets a benchmark for AI integration on ServiceNow, empowering enterprises to harness agentic AI for resilient, growth-oriented operations in an increasingly intelligent digital era.

About NewRocket

NewRocket is the AI-first Elite partner that activates real value on ServiceNow. As a trusted advisor to enterprise leaders, NewRocket combines industry expertise, human-centered design, and enterprise-grade AI to help organizations navigate change and scale with confidence. With two decades of experience guiding clients to realize the full potential of the NOW platform, NewRocket is among the largest pure-play ServiceNow partners, uniquely focused on enabling enterprises to adopt AI they trust to deliver lasing business value.

  • New RocketService NowAI AgentsAgentic AIIT Support
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