Moore, a prominent constituent experience management (CXM) company, has announced the launch of SimioAccelerate at the AFP ICON 2026 conference. Developed in collaboration with Microsoft, the platform stands as one of the first agentic fundraising solutions in the nonprofit sector. By leveraging Microsoft Azure and the data intelligence of SimioCloud, the platform aims to redefine how charitable organizations discover and activate donor generosity through advanced automation and proprietary giving signals.
Agentic Fundraising: Uses AI agents to orchestrate, automate, and execute end-to-back fundraising workflows.
Microsoft Collaboration: Built on Microsoft Azure as part of Moore’s role as a Microsoft Elevate Partner.
Data-Driven Insights: Powered by SimioCloud, utilizing proprietary giving signals and predictive models.
Omnichannel Execution: Automatically generates and initiates campaigns across email, call scripts, and direct mail.
Proven Performance: SimioCloud data has shown to increase response rates by up to 85% for enterprise clients.
Availability: A free version is available immediately, with the premium subscription launching in May 2026.
SimioAccelerate is a Data-as-a-Service (DaaS) platform designed to bridge the gap between complex data analysis and campaign execution. By connecting a nonprofit's first-party data with the extensive datasets in SimioCloud, the platform identifies donor insights that standard large language models cannot achieve alone. These proprietary predictive models allow nonprofits to understand donor behavior with high precision, doubling major donor counts and increasing average gift amounts by 50% for existing users.
The "agentic" nature of the platform means that AI agents do not just suggest actions but actively manage the process. These agents translate data signals into actionable intelligence, creating branded content and messaging that aligns with a nonprofit’s specific identity. This level of automation allows smaller organizations to access sophisticated tools that were previously reserved for the largest global enterprises.
"Fundraising is entering a new era where data and AI will fundamentally change how generosity is discovered and activated," said Gretchen Littlefield, CEO of Moore. "SimioAccelerate brings all nonprofits a level of intelligence that has historically only been available to the largest enterprises."
The partnership with Microsoft provides the infrastructure necessary to scale these AI capabilities across the nonprofit sector. Harpreet Girn, vice president of global scale at Microsoft Corp, emphasized that this collaboration helps organizations reach more people and enhance their operations. By combining Azure’s cloud scale with SimioCloud’s unique data, nonprofits can unlock new opportunities to accelerate their specific missions.
Gretchen Littlefield added, "SimioAccelerate gives nonprofit organizations the ability to see new opportunities by combining Microsoft's global cloud and AI capabilities with SimioCloud's proprietary giving data. This unlocks new giving to accelerate their missions."
As the fundraising landscape evolves, Moore’s focus on integrated supporter experiences across all platforms and devices ensures that nonprofits can maintain deep constituent relationships. The platform’s ability to generate addressable channel execution—from digital to traditional mail—provides a comprehensive solution for modern, purpose-driven marketing.
ABOUT MOORE
Moore is a data-driven constituent experience management (CXM) company achieving accelerated growth for clients through integrated supporter experiences across all platforms, channels and devices. Moore is the largest marketing, data, and fundraising company in the country serving the purpose-driven industry with clients across education, association, political, and commercial sectors. Moore combines its strength in technology and unmatched industry expertise to provide a full platform of communications, data, digital, media, production and response management solutions. Its omnichannel solutions are powered by ongoing investment in next-generation artificial intelligence and machine learning that deepen constituent relationships and create transformational growth.
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