Consumer Edge, the leading provider of global consumer data-driven insights, today launched Cosmos Agent. This new conversational AI agent, integrated into the company’s existing Dash platform, allows brands to query complex market dynamics - such as customer retention, wallet share, and competitive pricing - using natural language to receive verified, transaction-grounded answers in minutes.
Conversational Logic: Brands can ask broad market questions and refine them in real-time within a single session, allowing for deep-dive pressure testing of strategic assumptions.
Data Transparency: Every response includes the query logic and data lineage, providing full visibility into the proprietary transaction data behind each insight.
Self-Serve Tools: Includes a Question Builder for non-technical users, enabling them to generate verified results without requiring SQL or data science expertise.
Hypothesis Testing: Allows brands to instantly validate trends (e.g., "Is this decline category-wide or brand-specific?") using real transaction-level evidence.
Proprietary Foundation: Grounded in Consumer Edge’s extensive global transaction data covering consumer, B2B, and healthcare economies.
The launch of Cosmos Agent marks a shift from static dashboards to active, "agentic" intelligence. By combining a familiar chat experience with granular transaction data, Consumer Edge aims to eliminate the time-intensive manual analysis often required to uncover market shifts or competitive threats.
"Cosmos Agent brings a familiar AI chat experience to the Consumer Edge platform... What makes it powerful is that every answer is grounded in our proprietary transaction data," said Bill Pecoriello, CEO of Consumer Edge. "Ultimately, this allows brands to move faster, test ideas, and uncover insights that would have taken more time to find before."
Cosmos Agent is designed for high-stakes decision-making where accuracy is paramount. Because the AI doesn't "hallucinate" but rather translates plain English into rigorous data queries, it serves as a reliable strategic expert for teams tracking geographic trends, cross-shopping behavior, and demographic shifts.
About Consumer Edge
Consumer Edge is a leading data and insights-as-a-service (IaaS) company founded in 2009. It delivers real-time, transaction-based intelligence to corporate and investment leaders, helping them benchmark performance and eliminate uncertainty across global markets.
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