Anima, a pioneer in the AI design-to-code space, today announced a strategic investment from IBM to accelerate enterprise adoption of vibe coding - the emerging approach that enables product teams to design and build applications directly with AI assistance.
Quick Intel
Anima has shaped the design-to-code category since its founding in 2017 and Y Combinator backing. By addressing persistent challenges in scaling high-quality, on-brand digital products, Anima enables teams to bypass traditional design handoff delays and produce polished UI that LLMs alone struggle to deliver consistently.
AI transforms front-end development by generating logic effectively, yet polished, brand-aligned interfaces remain difficult to achieve at scale. Anima bridges this gap through AI agents enriched with comprehensive brand context—from Figma designs and existing codebases to brand language and guidelines—allowing any team member to create, iterate, and ship production-ready experiences.
In the AI era, Anima views design as dynamic, code-connected assets rather than static files. This shift collapses the conventional design-build loop, empowering teams to work directly in code with AI as a collaborative sidekick for vibe-based creation.
"Three billion people will soon code," said Avishay Cohen, CEO of Anima. "AI brings a new era for design and product, where code is the new canvas. AI is here to help product teams design, build, and ship. This strategic investment from IBM supercharges our mission to bring Anima to every enterprise team, drawing on their global operations and extensive expertise in enterprise technology and AI."
"Anima's impressive adoption is driven from a technology platform that has resonated with enterprise product and design teams, helping cement them as a leader in AI design-to-code," said Emily Fontaine, Global Head of Venture Capital at IBM. "The company continues to demonstrate its ability to reshape how organizations design, build, and ship digital products in the AI era. We are confident Anima will stay at the forefront as design and engineering continue to converge, delivering even greater efficiency and innovation for enterprise clients."
This partnership positions Anima to expand its reach across enterprise modernization initiatives, leveraging IBM's global footprint and AI expertise to embed vibe coding deeper into large-scale product development workflows.
About Anima
Since 2017, Anima has been connecting the design and development worlds with AI-powered code, enabling teams building digital products to deliver 2x faster. With a community of 1.5 million creators, customers include Amazon, Tesla, Google, Microsoft, and Samsung.
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