Akeneo, a global leader in Product Information Management (PIM), has launched its Summer 2025 Release, introducing the Akeneo Data Architect Agent (DAA) and advanced PX Insights capabilities. These innovations aim to prepare enterprises for AI-powered commerce by streamlining product data modeling and enhancing visibility in AI-driven discovery channels.
Akeneo unveils Data Architect Agent (DAA) in Summer 2025 Release.
DAA cuts product data modeling time from months to days.
PX Insights optimizes product visibility for AI shopping assistants.
Google Shopping Dashboard improves listings for higher conversions.
AI-powered enrichment extracts data from images and PDFs.
Composable Products and Attribute Type Migration enhance flexibility.
The Akeneo Data Architect Agent (DAA), the company’s first AI agent, leverages Akeneo’s expertise to create accurate, governable product data models in days, not months. “Our agentic AI is purpose-built to solve the single biggest pain point in product data management—modeling,” said Andy Tyra, Chief Product Officer, Akeneo. “DAA lets teams design flexible models once and adapt forever, turning product data from a slow-moving liability into a fast, flexible, strategic AI-powered asset.” This reduces implementation time for Akeneo PIM and Product Cloud, enabling brands to scale catalogs efficiently.
The Summer 2025 Release strengthens DAA with key enhancements to Akeneo Product Cloud. AI-Powered Product Enrichment extracts structured data from images and PDFs, accelerating SKU creation and minimizing manual work. Composable Products offer a scalable way to manage product bundles and kits, while Attribute Type Migration allows seamless conversion of attributes to meet evolving business needs. These features ensure data models remain adaptable and aligned with enterprise goals.
Akeneo’s PX Insights Channel Analytics Suite connects customer behavior, sentiment, and shopping signals to product data, driving actionable improvements. The new AI Discovery Optimization feature analyzes how AI shopping assistants, like ChatGPT, interpret and recommend products, enabling teams to fine-tune content for maximum visibility. Additionally, the Google Shopping Optimization Dashboard identifies gaps in listings and performance, boosting conversion rates and ROI in AI-driven commerce environments.
These advancements reinforce Akeneo’s mission to create seamless product experiences that guide consumers to the best purchases. By integrating AI-driven tools, Akeneo empowers brands, retailers, and manufacturers to manage product data with speed, accuracy, and control. The Summer 2025 Release will be available to Akeneo Product Cloud customers starting July 12, 2025, positioning enterprises to thrive in the era of AI-powered commerce.
Akeneo is the product experience (PX) company and global leader in Product Information Management (PIM); creating a world where every product interaction is an experience that guides consumers and professionals to the best purchase, anytime, anywhere. Akeneo empowers business leaders with software, education, and an engaged community all focused on the practice of product experience management.
Leading global brands, manufacturers, distributors, and retailers, including Chico's, CarParts.com, TaylorMade Golf, Rail Europe, Kering, and more trust Akeneo to scale and customize their omnichannel commerce initiatives. Using Akeneo's intelligent Product Cloud, companies can create elevated product experiences with user-friendly and AI-powered product data enrichment, management, syndication, and supplier data onboarding; as well as a comprehensive app marketplace and partner network to meet business and buyer needs.
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