6sense has announced four major product innovations that put defensible intelligence wherever GTM teams work: inside MCP-compatible AI agents such as Claude, ChatGPT, Writer, and Agentforce; programmatically through new APIs; and within advertising workflows. The release also includes significant improvements to people data and executive identification.
6sense launches MCP Server for MCP-compatible AI agents including Claude and ChatGPT.
New Trusted People Intelligence for executive identification and CRM matching.
Programmatic APIs for embedding intelligence into data warehouses and CDPs.
Advertising Intelligence for live buying context in ad activation.
Designed to put grounded intelligence at decision time in AI agents.
6sense captures buying activity through Signalverse B2B signal network.
The shift to agentic GTM is already happening. Revenue teams are routing their daily work through AI assistants and agents, but the buying context those agents need to make good decisions still lives somewhere else. Every week that gap persists, teams either lose time context-switching or let their agents act on guesses, scaling bad decisions at machine speed. Today's announcements from 6sense close those gaps and bring context and clarity to the GTM motion.
6sense MCP Server brings 6sense intelligence directly into any MCP-compatible AI agent — Claude, ChatGPT, Writer, Agentforce, and others — with no custom integration required. Sales reps, marketers, and revenue ops teams get account insights, predictive buying stages, 6QA status, keyword intent, and campaign performance served directly to the AI tools where they already work. Trusted People Intelligence improves people data, executive identification, and CRM matching so teams can reach verified decision-makers. Programmatic Access via New APIs lets teams embed 6sense intelligence into stacks they already own, with people search, enrichment, keyword-level intent, and web visit data flowing into data warehouses, CDPs, and ML pipelines. Advertising Intelligence targets ad activation on recommended contacts and live buying context instead of static account lists.
"The moment intelligence arrives is the moment decisions change," said Kimberly Bloomston, Chief Product Officer at 6sense. "Agents are how GTM teams work now. They need grounded intelligence at decision time, not a separate platform they log into later. That's what we're shipping: the same defensible, explainable intelligence layer teams use inside 6sense, now directly callable from the tools and agents they already depend on."
About 6sense
6sense is the intelligence engine for agentic go-to-market that turns every signal — yours and ours — into intelligence every team, tool, and AI agent can act on and trust. Built for the agentic GTM era, 6sense captures buying activity across every channel through the Signalverse — the industry's most complete B2B signal network — and resolves it into clear, defensible intelligence using more than a decade of predictive models. That intelligence activates across 6sense channels and every tool in your stack so the entire GTM team operates from the same truth.
