Synergetics.ai, a pioneer in the emerging Agent Economy, and BorderX Lab, a leader in AI-native commerce infrastructure, have entered a strategic alliance to accelerate the future of agentic commerce. The collaboration combines Synergetics.ai’s capabilities in AI agent creation, orchestration, identity, and marketplace layers with BorderX Lab’s execution layer—enabling autonomous agents to discover, decide, and complete real-world transactions seamlessly across physical goods, digital assets, and virtual commerce.
As AI agents evolve into primary interfaces for commerce, traditional web/app-based models are no longer sufficient. Agents require infrastructure that supports autonomous intent translation into secure, scalable transactions. This alliance creates that foundation:
“We are excited by this alliance, as it significantly expands the real-world utility of our Digital Twins and AI agents,” said Raghu Bala, CEO of Synergetics.ai. “By integrating with BorderX Lab's execution infrastructure, we are enabling intelligent agents not just to recommend or assist, but to transact autonomously. This partnership redefines how online shopping and virtual goods commerce will operate in an AI-first world.”
“AI agents are rapidly becoming the new interface for global commerce, but require an execution layer designed for autonomy and scale,” said Albert Shen, CEO of BorderX Lab. “Partnering with Synergetics.ai allows us to connect intelligent intent with trusted agent-to-agent transactions, creating a foundation for truly AI-native commerce across industries.”
About BorderX Lab
BorderX Lab is building and empowering agentic commerce by creating the infrastructure that turns AI intent into real commerce. Powered by its CloudStore AI solution, ShopGeni AI shopping agent, and AI GEO service, BorderX Lab delivers a complete AI-native commerce stack that helps partners move faster, transact at scale, and shape the future of global commerce.
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