Cloudflare has announced Cloudflare Wallets and cloudflare.pay to give AI agents deployed on Cloudflare a stable identity and the ability to make purchases online safely within limits set by their human creators. The new tools provide foundational building blocks for agentic commerce, enabling buyers and sellers to know who they are dealing with and transact securely.
Cloudflare Wallets and cloudflare.pay give AI agents stable identity and payment capabilities.
Cloudflare accounts get unique web address as stable ID for agent identification.
Account Wallet holds stablecoins; Virtual Wallets assigned to agents with spending caps and merchant limits.
Guardrails include spending caps, approved merchant lists, and maximum transaction sizes.
Wallet handle reservation opens today; full access available in coming months.
Addresses the shift from human-driven browsing to agent-driven commerce.
AI agents are becoming a normal part of doing business online, but the Internet was built for humans, not agents. When an agent visits a site to buy something or sign up for a free trial, the business on the other end has no reliable way to tell whether it is a real customer's assistant or a bad actor gaming the system. Older tools for detecting bots were built for search crawlers, not agents that transact on behalf of real people and companies. As a result, businesses are stuck choosing between locking everything down or taking their chances. Cloudflare's new tools address this gap.
Cloudflare accounts will get a unique web address that works as a stable ID, and users will be able to extend identity to specific agents so any business receiving a request can see exactly who authorized it. The Account Wallet will work like a central balance that can receive, hold, and manage stablecoins. From there, users can assign Virtual Wallets to individual agents with guardrails built in: spending caps, approved merchant lists, and maximum transaction sizes the agent cannot exceed on its own. Paired with the Monetization Gateway, Cloudflare Wallets and IDs complete the two-sided agentic payment market.
"The Internet is shifting from human-driven browsing to agent-driven commerce, and the infrastructure needs to keep up," said Matthew Prince, co-founder and CEO of Cloudflare. "When an agent shows up at your door, you need to know who sent it. Cloudflare can give agents a face—a link to the human or organization that owns them—so that trust, accountability, and real commerce can follow. It's the identity and payment infrastructure the agentic web needs to function."
About Cloudflare
Cloudflare, Inc. is the leading connectivity cloud company. It empowers organizations to make their employees, applications and networks faster and more secure everywhere, while reducing complexity and cost. Cloudflare's connectivity cloud delivers the most full-featured, unified platform of cloud-native products and developer tools, so any organization can gain the control they need to work, develop, and accelerate their business.
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