Smart Communications, a technology leader for regulated enterprises, has significantly expanded its investment in the ASEAN region with the launch of a new AWS-powered data centre in Singapore. This strategic move strengthens its SaaS operations and provides local data hosting for the first time, enabling full platform functionality with enhanced security and compliance for government and financial services customers.
Quick Intel
Smart Communications launches a new AWS data centre in Singapore.
The move supports SaaS operations and regional customers in ASEAN.
It enables full local data hosting for Singaporean government and financial firms.
The platform helps transform data collection and personalize customer communications.
It integrates with over 30 enterprise systems like Salesforce and Guidewire.
The expansion underscores the company's commitment to the ASEAN market.
The new data centre directly addresses the needs of Singapore's government agencies and leading financial institutions by ensuring data remains locally housed. This provides a modern, secure, and compliant foundation for managing end-to-end customer interactions. By meeting strict data sovereignty requirements, Smart Communications empowers these highly regulated organizations to deploy its Conversation Cloud platform with greater confidence and performance.
The core offering, The Conversation Cloud, is designed to help enterprises move beyond legacy, one-way communication. The platform enables organizations to transform outdated data collection methods, such as paper forms and static PDFs, into intelligent, mobile-friendly digital experiences. It also allows for the orchestration of personalized, two-way conversations across all customer channels, ensuring every interaction is dynamic and context-aware while operating within established compliance guardrails.
The platform's strength lies in its ability to unify the communication process. It seamlessly integrates with over 30 critical enterprise systems, including Salesforce, Pega, and Guidewire, helping to break down data silos and maximize existing technology investments. Furthermore, it incorporates responsible AI capabilities that enhance how enterprises design and deliver communications, all while maintaining essential governance, auditability, and content provenance for regulated industries.
The launch of the Singapore data centre is a pivotal step in Smart Communications' regional strategy, solidifying its presence in a key digital economy. By combining local data hosting with a powerful, AI-enabled conversation platform, the company is well-positioned to be the partner of choice for ASEAN enterprises aiming to accelerate their digital transformation and deliver trusted, intelligent customer experiences at scale.
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