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Rezolve Ai Acquires Reward for $230M in AI Commerce


Rezolve Ai Acquires Reward for $230M in AI Commerce
  • by: Source Logo
  • |
  • February 12, 2026

Rezolve Ai PLC has acquired Reward, a global leader in customer engagement and commerce media, for $230 million. The deal unites Reward's transaction insight, engagement, and activation capabilities with Rezolve Ai's conversational commerce and agentic AI platform to create a unified AI-driven ecosystem that advances personalized banking and commerce experiences from discovery to transaction.

Quick Intel

  • Rezolve Ai acquires Reward for $230 million, combining commerce media with conversational AI for seamless, hyper-personalized consumer journeys.
  • Reward has returned over $2.5 billion in cashback to customers, donated ~$20 million to charities, and rewarded staff/shareholders with >$30 million.
  • The merged platform connects first-party transaction data and trusted channels with real-time conversational commerce, measuring impact directly against spend.
  • Reward operates in 15+ markets across the UK, Europe, Middle East, and Asia, backed by Experian and TransUnion with global retail and banking partnerships.
  • The acquisition accelerates Rezolve Ai's AI commerce strategy, embedding deeper into everyday spend while leveraging Reward's scaled, profitable operations.
  • Future plans include expansion into the Americas using Rezolve Ai's footprint to drive international growth for the combined entity.

The transaction positions the combined company at the forefront of AI-powered commerce, where brands can guide consumers from insight and influence through personalized conversations directly to measurable purchases. By integrating Reward's deep first-party data and engagement expertise with Rezolve Ai's agentic AI tools, the platform enables real-time, intent-driven interactions at key purchase moments across banking apps, retail environments, and payment networks.

This convergence addresses the growing demand for unified commerce experiences that blend discovery, engagement, loyalty, and transaction in a single AI foundation—delivering outcomes tied to actual consumer spend rather than proxy metrics.

"Reward is on a mission to make everyday spending more rewarding, returning more than $2.5 billion to customers to date, we've donated circa $20 million to charitable causes, and rewarded staff, past and present, with more than $30 million as shareholders. I'm immensely proud of what we've achieved at Reward and excited about what the team will continue to build as part of Rezolve Ai group," said Gavin Dein, Founder and Deputy Chairman of Reward.

"Reward is a profitable, scaled platform that sits directly at the heart of AI-driven commerce, already operating at scale, where discovery, engagement, transaction and loyalty converge. It materially advances our core AI commerce strategy by embedding Rezolve deeper into everyday consumer spend across banks, retailers and payment networks," said Daniel M. Wagner, Founder, CEO & Chairman of Rezolve Ai.

"Becoming part of Rezolve Ai is a strong validation of our business performance and the unique value we deliver for our customers. Together, we're building a first-of-a-kind AI-driven commerce platform that brings millions of customers around the world to our global retail partners, converting browsing into measurable sales with hyper-personalised content at the moments that matter most, all while accelerating our international expansion as we look to the Americas," added Jamie Samaha, Chief Executive Officer at Reward.

With Reward's established multinational presence and Rezolve Ai's footprint in the Americas, the combined entity is well-positioned for global scalability in AI-driven banking, retail, and embedded commerce solutions.

 

About Reward 

Reward is a global leader in customer engagement and commerce media, operating across more than 15 markets in the UK, Europe, the Middle East and Asia. Positioned at the intersection of banking and retail, its platform combines technology, data insight and digital marketing to deliver richer customer experiences, measurable sales growth and lasting loyalty. Reward is backed by Experian and TransUnion, the world's leading data and technology institutions, and strengthened by a broad network of strategic partnerships with globally recognised brands. On a mission to make everyday spending more rewarding, Reward has returned over $2.5 billion in cashback to customers to date, with a commitment to reach $4 billion by 2030. In 2026, Reward earned Great Place to Work® certification, a prestigious, employee-led accreditation reflecting its people-first culture. For more information, visit www.rewardinsight.com.

 

About Rezolve Ai

Rezolve Ai (NASDAQ: RZLV) is an industry leader in AI-powered solutions, specializing in enhancing customer engagement, operational efficiency, and revenue growth. The Brain Suite is the world's first enterprise AI platform built for Agentic Commerce, delivering advanced tools that harness artificial intelligence to power search, transact, fulfil, and personalize at global scale.

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