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  • Collaboration & Communication

Thrive Acquires Baroan Technologies to Boost Managed IT Services


Thrive Acquires Baroan Technologies to Boost Managed IT Services
  • Source: Source Logo
  • |
  • July 25, 2025

Thrive, a Boston-based global technology outsourcing provider, announced on July 23, 2025, the acquisition of Baroan Technologies, a leading Managed IT Support provider in New Jersey, New York, and Connecticut, specializing in enterprise-level IT solutions for industries like manufacturing, healthcare, and marketing. This marks Thrive’s third acquisition of 2025 and 13th in two years, strengthening its North Jersey and Tri-State hub. With 1,500+ employees, Thrive’s NextGen platform leverages AI, automation, and cybersecurity to enhance client ROI, aligning with Baroan’s 30-year customer-centric legacy. The acquisition follows Thrive’s purchase of Abacode and the launch of its Compliance Center, positioning it for growth in the $500 billion IT services market.

Quick Intel

  • Announced July 23, 2025: Thrive acquires Baroan Technologies.

  • Third acquisition of 2025, 13th in two years; headcount at 1,500+.

  • Enhances Managed IT services in North Jersey and Tri-State area.

  • Baroan’s solutions reduce downtime by 30%, per company data.

  • IT services market valued at $500B, projected to reach $700B by 2030.

  • Follows Abacode acquisition and Compliance Center launch in 2025.

Acquisition Details

Thrive’s acquisition of Baroan Technologies, announced on July 23, 2025, integrates Baroan’s expertise in managed IT services, cybersecurity, and cloud solutions into Thrive’s NextGen platform, which uses AI and automation to drive business efficiencies. “Baroan Technologies shares our customer-centric approach,” said Thrive CEO Bill McLaughlin, emphasizing Baroan’s reputation for strategic IT implementation. Baroan, founded in 1995, serves Tri-State businesses with Remote Monitoring and Management (RMM), reducing downtime by 30% and enhancing cybersecurity with NIST-based strategies, per Baroan’s data. Guy Baroan, CEO of Baroan Technologies, noted, “Thrive’s support and services will expand our impact.” The deal enhances Thrive’s service offerings, leveraging its 24/7 SOC, NOC, and vCIO/vCISO services.

Market Position and Impact

Thrive, headquartered in Foxborough, Massachusetts, has grown through 15 acquisitions since 2020, including Secured Network Services and Custard Technical Services, reaching a $350 million valuation post-2025 Berkshire Partners investment. Serving mid-market and SMB clients across healthcare, finance, and government, Thrive’s 40% recurring revenue growth and #10 ranking on the Boston Business Journal’s 2025 Fast 50 highlight its momentum. The $500 billion IT services market, with 60% of firms outsourcing IT per 2025 reports, is projected to reach $700 billion by 2030. Baroan’s client base, including firms like David Triglia’s, strengthens Thrive’s regional presence, competing with MSPs like Ensono and eSentire.

Industry Context and Sentiment

The IT services sector faces challenges like cybersecurity complexity, with 55% of firms citing compliance issues, per 2025 reports. Posts on X from @thrivenextgenit and @CIOInfluence express enthusiasm for the acquisition, highlighting Thrive’s growth and Baroan’s alignment with its mission. Thrive’s prior acquisitions, like Abacode for cybersecurity compliance and Storagepipe for Canadian expansion, underscore its aggressive strategy. Competitors like Kaseya focus on automation, but Thrive’s NextGen platform and POD approach offer tailored, high-touch service, with clients reporting 25% cost savings, per Thrive’s data. Baroan’s integration is expected to enhance Thrive’s scalability in H2 2025.

Thrive’s acquisition of Baroan Technologies bolsters its leadership in managed IT services, driving innovation and client success in a rapidly evolving market.

 

About Thrive

Thrive delivers global technology outsourcing for cybersecurity, cloud, networking, and other complex IT requirements. Thrive’s NextGen platform enables customers to increase business efficiencies through AI, standardization, scalability, and automation, delivering oversized technology returns on investment (ROI). They accomplish this with advisory services, vCISO, vCIO, consulting, project implementation, solution architects, and a best-in-class subscription-based technology platform. Thrive delivers exceptional high-touch service through its POD approach of subject matter experts and global 24x7x365 SOC, NOC, and centralized services teams.

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