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LatentView Launches BrickShift to Accelerate Databricks Migration


LatentView Launches BrickShift to Accelerate Databricks Migration
  • by: PR Newswire
  • |
  • June 16, 2026

LatentView Analytics Limited LatentView Analytics has announced the launch of BrickShift, an AI-powered modernization solution designed to help enterprises migrate from legacy business intelligence (BI) platforms to Databricks AI/BI with Genie adoption. The launch will take place on June 15 at the Databricks Data + AI Summit in San Francisco, marking a strategic expansion of LatentView’s long-standing partnership with Databricks.

Quick Intel

  • LatentView introduces BrickShift for BI modernization and migration to Databricks AI/BI
  • Solution automates dashboard extraction, conversion, and validation from legacy BI systems
  • Designed to accelerate adoption of Databricks Genie and unified analytics environments
  • Supports enterprises struggling with fragmented data and governance complexity
  • Strengthens LatentView’s Databricks Gold Partner ecosystem and AI engineering capabilities
  • To be showcased at Databricks Data + AI Summit 2026 in San Francisco

Accelerating BI Modernization with AI-Driven Migration

Enterprises today face significant challenges in modernizing analytics ecosystems, particularly due to fragmented data environments, legacy BI platforms, and governance complexities. These issues often slow down transformation initiatives, requiring months of manual effort to rebuild dashboards and trace data lineage.

BrickShift addresses these bottlenecks by automating the extraction, conversion, and validation of dashboards from legacy BI tools into native Databricks assets. By integrating with Databricks Genie, the solution enables faster and more seamless BI modernization, helping organizations operationalize AI and analytics across business functions.

Strategic Partnership with Databricks

LatentView, a Databricks Gold Partner, continues to deepen its collaboration with Databricks through specialized capabilities in AI, data engineering, security, governance, and data warehouse migrations. The company currently supports more than 30 joint customers and holds over 500 technical certifications, reinforcing its position as a key enterprise transformation partner.

BrickShift builds on this ecosystem by enabling organizations to transition into AI-native analytics environments while reducing operational friction and modernization timelines.

AI Solutions Portfolio Showcased at Data + AI Summit

At the Databricks Data + AI Summit 2026, LatentView will also showcase its broader portfolio of AI-powered solutions at Booth #531. These include:

  • MigrateMate: AI-powered data migration from Snowflake to Databricks
  • Connected Business Planning: End-to-end planning optimization across demand and procurement
  • Hubble: Pricing and promotion analytics for CPG and retail
  • RADius: B2B customer lifecycle intelligence platform
  • Synapse: Agentic AI personalization engine for real-time segmentation
  • Impact AI: Marketing performance and ROI optimization platform
  • Smart Innovation: AI-driven product innovation intelligence engine
  • AURA: Retail media intelligence platform for campaign optimization

These solutions collectively aim to enhance enterprise decision-making, optimize operations, and accelerate AI adoption across industries.

Enterprise AI Adoption and Market Impact

As organizations increasingly prioritize AI-driven transformation, platforms like Databricks are becoming central to data modernization strategies. LatentView’s BrickShift and broader AI suite are positioned to reduce complexity in migration journeys while enabling faster deployment of advanced analytics capabilities across sectors including technology, retail, CPG, financial services, and industrials.


As an explorer stage sponsor, LatentView will showcase its full suite of AI-powered solutions at Databricks Data + AI Summit 2026, located at Booth #531.

The other AI solutions on demo will range from supply chain optimization, pricing and promotions intelligence, and predictive maintenance. Highlights will include:

MigrateMate: An AI-powered, end-to-end data migration solution that eliminates the chaos of migrating from Snowflake to Databricks.
Connected Business Planning: Synchronizes the planning process, from demand sensing to procurement, to deliver optimum service levels at minimum cost.
Hubble: Exclusive pricing and promo analytics solutions built for CPG and retail. Pricing analytics combines consumer analytics and machine learning to drive insights across PPA, elasticity, premiumization, and market response. The promotion optimizer empowers brands to make smarter investment decisions using optimized promotion calendars, evaluating multiple strategy scenarios while factoring in customer behavior.
RADius: An intelligent B2B customer lifecycle engine that unifies behavioral and transactional data into a single account profile, generates real-time customer health scores, and recommends next-best actions for growth, retention, and account development.
Synapse: A real-time agentic AI personalization engine that transforms customer data into hyper-personalized segments and recommendations to accelerate conversions and improve marketing performance.
Impact AI: A conversational intelligence platform that enables marketing teams to measure paid and owned campaign performance, optimize spend, and improve ROI across channels.
Smart Innovation: An AI/ML-powered innovation engine that analyzes consumer signals and emerging trends to help organizations identify product opportunities and reduce innovation cycle times.
AURA: An AI-driven retail media intelligence platform that helps organizations plan, measure, optimize, and scale retail media investments.

Learn more about BrickShift by visiting LatentView at Booth #531 or scheduling a demo today.

About LatentView Analytics
Latent View Analytics (LatentView) is a global AI-first data analytics company that inspires and transforms businesses to excel in the digital world by harnessing the power of data. The company provides a 360-degree view of the digital consumer, enabling companies to predict new revenue streams, anticipate product trends and popularity, improve customer retention rates, and optimize investment decisions. With AI-powered analytics, data engineering, and decision intelligence capabilities, LatentView helps organizations turn actionable insights into accurate decisions and measurable business outcomes.

LatentView is a trusted worldwide enterprise partner to over 50 Fortune 500 companies in the Technology, CPG, Industrials, Financial Services, and Retail sectors. For more information, please visit https://www.latentview.com or follow us on LinkedIn.

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