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  • Agentic AI

Tray.ai Named Visionary in 2025 Gartner Magic Quadrant for iPaaS


Tray.ai Named Visionary in 2025 Gartner Magic Quadrant for iPaaS
  • Source: Source Logo
  • |
  • June 25, 2025

Tray.ai has been recognized as a Visionary in the 2025 Gartner® Magic Quadrant™ for Integration Platform as a Service (iPaaS) for the second consecutive year, announced on June 24, 2025. The platform also earned the highest score for AI Implementation Support among evaluated vendors, highlighting its role as a leader in AI-driven enterprise integration.

Quick Intel

  • Visionary Status: Tray.ai named Visionary in 2025 Gartner Magic Quadrant for iPaaS, recognized for completeness of vision and ability to execute.
  • AI Leadership: Highest score for AI Implementation Support in Gartner’s May 2025 Critical Capabilities report.
  • Key Features: Includes Merlin Agent Builder, AI Agent Workshops, Merlin Guardian, and Native Vector Tables for scalable AI agent delivery.
  • Customer Feedback: Rated 4.6/5 on Gartner Peer Insights with 49 reviews, among top 5 most-reviewed iPaaS vendors.
  • Market Impact: Supports enterprise AI with composable architecture, enabling automation and orchestration.
  • Hype Cycle Presence: Tray.ai and Vanti.ai featured in 18 Gartner Hype Cycle Reports in 2024, spanning AI and integration.

Driving Enterprise AI Integration

Tray.ai’s recognition as a Visionary reflects its pivotal role in transforming iPaaS into a foundational layer for enterprise AI, moving beyond legacy integration tools. “Every enterprise project is now an AI project, and AI-ready iPaaS is the backbone that makes it possible,” said Rich Waldron, co-founder and CEO of Tray.ai. The platform unifies data, development, and AI agent delivery, offering speed, safety, and compliance for scalable AI initiatives.

The Tray Universal Automation Cloud addresses the limitations of traditional tools, which often rely on legacy components and struggle with AI demands. By providing a composable platform with built-in governance, Tray.ai helps IT teams standardize agent delivery and integrate AI securely, reducing operational complexity and compliance risks.

AI Implementation Support Excellence

Tray.ai’s top score in AI Implementation Support in the May 2025 Gartner Critical Capabilities report underscores its ability to deploy AI at scale. Key capabilities include:

  • Merlin Agent Builder: A no-code environment for designing autonomous agents grounded in enterprise data.
  • AI Agent Workshops: Hands-on sessions to accelerate enterprise AI adoption, a first in the iPaaS category.
  • Merlin Guardian: Ensures responsible AI orchestration with safety and governance controls.
  • Native Vector Tables: Enables efficient data embeddings without third-party databases, enhancing AI performance.
  • GenAI Intelligent Document Processing: Extracts and processes unstructured content for actionable insights.

These innovations support advanced AI functionalities like Retrieval-Augmented Generation (RAG), Large Language Model (LLM) integration, and Trust, Risk, and Security Management (TRiSM), positioning Tray.ai as a leader in AI enablement.

Customer-Centric Innovation

Tray.ai’s platform is designed for enterprise-scale capability and ease of use, earning a 4.6/5 rating on Gartner Peer Insights based on 49 reviews as of June 11, 2025. Tulasi Donthireddy, Director of IT at Yext, noted, “Tray has positioned us to move beyond basic integrations and into true hyperautomation,” highlighting its impact on innovation and scalability.

The acquisition of Vanti.ai has further strengthened Tray.ai’s offerings, with both entities featured in 18 Gartner Hype Cycle Reports in 2024, covering AI, application architecture, and industry-specific use cases like finance and education.

Industry Context and Competitors

The 2025 Gartner Magic Quadrant for iPaaS also recognized other Visionaries like SnapLogic, Celigo, and Jitterbit, each emphasizing AI-driven integration. SnapLogic, for instance, was praised for its AgentCreator and SnapGPT tools, while Microsoft was named a Leader for its Azure Integration Services. Tray.ai’s unique focus on no-code AI agent development and governance tools like Merlin Guardian sets it apart, addressing IT leaders’ concerns about agent sprawl, as noted in recent X posts by Tray.ai’s CEO.

The iPaaS market, projected to grow from USD 3.3 billion in 2024 to USD 26.6 billion by 2032, is increasingly critical for AI adoption, with 75% of enterprises expected to use AI-augmented integration by 2028. Tray.ai’s composable architecture aligns with this trend, enabling rapid time-to-value and collaboration across IT and business teams.

Strategic Implications

Tray.ai’s Visionary status and AI leadership position it to capitalize on the growing demand for AI-ready iPaaS solutions. By addressing challenges like fragmented tech stacks and compliance, as highlighted in X posts about agent sprawl, Tray.ai empowers enterprises to scale AI securely. To explore Tray.ai’s capabilities, users can download the Gartner report, view the Merlin Agent Builder demo, or read the Yext case study.

 

About Tray.ai

Tray.ai is a composable AI integration and automation platform that enterprises use to build smart, secure AI agents at scale. It eliminates the need for disparate tools and technologies to integrate and automate sophisticated internal and external business processes and speeds the creation and deployment of high-value, production-ready AI agents. Enterprises can now avoid the traps of high costs and long lead times typical in custom agent development as well as the constraints and silos created by implementing and managing single-purpose agent offers from each SaaS application in the enterprise tech stack. With Tray.ai, the development of integrations, the delivery of intelligent apps and the integration of trusted data anywhere is fast, flexible and safe.

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