Picsart has launched AI Playground, an integrated AI generation hub that brings together over 90 AI models from 24 providers into a single unified prompt interface within its creative platform. This addresses the widespread issue of subscription fragmentation that forces creators to manage multiple tools and services for video, image, and audio generation.
Picsart, serving over 130 million monthly active users, designed AI Playground to solve a major pain point: creators typically juggle multiple subscriptions and logins, with many plans remaining idle between projects.
Hovhannes Avoyan, Founder and CEO of Picsart, said: "AI Playground has been built with our millions of customers in mind, consolidating cutting-edge models into Picsart, so people can focus on creating, not managing tools."
He further emphasized: "Our commitment is simple: give creators access to the best AI technology available, without barriers. No one should need ten logins and pay thousands of dollars in subscriptions to do their best work. AI Playground has been built with our millions of customers in mind, consolidating cutting-edge models into Picsart, so people can focus on creating, not managing tools."
AI Playground is deeply embedded in Picsart's editor. Generated content opens ready for further refinement. Auto Mode intelligently selects the best model based on the prompt, while cross-provider chaining lets users start a video with one model and extend it with another—creating sequences up to 148 seconds.
Side-by-side comparison displays outputs from multiple models simultaneously for quick evaluation. Transparent pricing shows exact credit costs on the Generate button before finalizing any changes.
Every generation auto-saves to Picsart Drive with searchable filenames and complete parameter metadata. Brand Kit assets can be pulled in as reference images during generation. Built-in post-processing tools—background removal, upscaling, video frame capture—remove the need for external applications.
At launch, AI Playground supports leading video models (Google VEO 3.1, OpenAI Sora 2, Kling 3.0, Runway Gen4.5, Luma Ray), image models (GPT Image, Flux Kontext, Ideogram, Recraft), and audio models (ElevenLabs and others).
Picsart has committed to weekly updates, adding the newest models as they become available to ensure creators always have access to the latest AI advancements in one place.
This release follows recent product launches including Persona, Aura, and Flow, along with the platform's achievement of over 2.5 billion lifetime downloads.
AI Playground is live now at picsart.com on both web and mobile, delivering a more efficient, cost-effective path to professional-grade AI-powered creation.
Picsart is a recognized AI-powered platform for creative independence in a global economy increasingly driven and impacted by content. For over 14 years, Picsart has grown with and enabled the next generation of storytellers - Gen Z digital natives - to design, brand, and build at scale without limitations or barriers. With approximately 130+ million monthly active users and over 2.5 billion downloads, Picsart is well on its way to becoming the creative engine behind the $750 billion market of small businesses, entrepreneurs and brands, offering a range of innovative and intuitive tools and solutions that revolutionizes the creative, marketing and advertising processes. As creativity becomes central to identity, influence, entrepreneurship and profitability, Picsart is the platform for scalable, self-directed storytelling in a content-first economy.
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