Benson SEO, a specialized SEO and search visibility agency focused on B2B SaaS marketing, and Brandi AI, the comprehensive intelligence-driven platform for enterprise AI visibility and Generative Engine Optimization (GEO), have announced a new strategic partnership. Benson SEO has joined the Brandi Agency Partnership Program, a global effort to equip agencies with tools to boost client presence and authority in AI-generated answers.
As generative AI transforms brand discovery and evaluation, this collaboration enables Benson SEO to guide clients in understanding their representation across AI platforms and leveraging GEO to build lasting credibility and trust.
In an era where generative AI increasingly initiates buying decisions, agencies must ensure clients are prominently and positively featured in AI responses. Through this partnership, Benson SEO integrates Brandi AI's capabilities to uncover brand representations across tools like ChatGPT and Claude, pinpoint gaps such as missing context or weak trust signals, and implement targeted GEO strategies for improved visibility.
"With Brandi AI, we can finally show clients how they appear inside AI-generated answers, and, just as importantly, why they do or don't show up," said Scott Benson, Founder & Strategist of Benson SEO. "Brandi AI reveals what's influencing visibility across tools like ChatGPT and Claude, from missing context to weak trust signals, so we can take clear, data-backed action. It's giving brands visibility and control in the AI discovery layer where buying decisions increasingly start but have long been impossible to measure."
The partnership aligns with Brandi AI's mission to transform how brands establish value through AI.
"Agencies partnering with Brandi AI are changing the game for how brands create value in the AI era," said Leah Nurik, co-founder and CEO of Brandi AI. "Together, we're helping clients to truly understand how their brands are seen, cited and trusted by AI—and to turn those insights into stronger, more authentic visibility in AI-driven discovery."
This collaboration positions Benson SEO to deliver advanced GEO services, helping B2B SaaS organizations strengthen authority and competitiveness in AI-powered search experiences.
About Brandi AI
Brandi AI™ is the leading platform for enterprise AI visibility and Generative Engine Optimization (GEO). Built on a proprietary intelligence layer, Brandi tracks the real questions people ask AI, shows how brands are cited in AI-generated answers and benchmarks visibility across competitors through its Brandi Competitive Market Universe™. Learn more at mybrandi.ai.
About Benson SEO
Benson SEO, LLC is a Washington, DC based search visibility agency specializing in technical SEO, advanced analytics, and Generative Engine Optimization (GEO). With more than a decade of experience, Benson SEO helps organizations improve discoverability not only in Google Search and Google Discover, but also across AI-driven platforms including ChatGPT, Perplexity, and Google AI Overviews. The firm is known for its data-driven approach, deep expertise in large-scale and complex websites, and early leadership in optimizing content and brand presence for AI-powered search experiences.
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