Sinch, a global leader in customer communications through its Customer Communications Cloud, has announced the integration of Rich Communication Services (RCS) campaign capabilities into its AI-powered Sinch Engage platform. This advancement, set to be showcased at HubSpot INBOUND's Partner Day on September 2, 2025, in San Francisco, strengthens Sinch’s position as a pioneer in transforming customer engagement. By combining real-time AI with rich messaging, Sinch Engage enables businesses to deliver personalized, interactive experiences that elevate the customer journey.
Sinch adds RCS capabilities to its AI-powered Sinch Engage platform.
Showcased at HubSpot INBOUND Partner Day on September 2, 2025.
Enables branded, interactive mobile experiences beyond standard SMS.
Integrates AI for real-time, personalized customer interactions.
Recognized as an Essential App in the HubSpot marketplace.
Empowers businesses with deep HubSpot integration for scalable growth.
Sinch’s integration of RCS into the Sinch Engage platform marks a significant leap in customer communication technology. Unlike traditional SMS, RCS offers branded, interactive mobile experiences, including rich media, carousels, and actionable buttons. This enables businesses to create engaging, visually appealing campaigns that resonate with customers, fostering stronger connections and driving engagement.
The Sinch Engage platform leverages AI to deliver real-time, personalized interactions that meet modern customer expectations. By integrating with HubSpot’s ecosystem, Sinch enables businesses to streamline communications and deliver tailored experiences at scale. As Julia Fraser, Executive Vice President of the Americas at Sinch, stated, "The future of customer engagement is not just about sending messages; it's about starting intelligent, timely, and deeply personal conversations. We're equipping HubSpot partners to lead this industry shift. By integrating powerful AI with the rich, interactive capabilities of RCS and WhatsApp, Sinch Engage turns every customer touchpoint into a genuine opportunity for connection and growth." This approach ensures businesses can stay ahead in a competitive landscape.
Sinch will highlight its enhanced platform at HubSpot INBOUND’s Partner Day on September 2, 2025, in San Francisco. Julia Fraser will present a session titled "Win More with AI and Next Gen Messaging" at 3:00 p.m. PT, showcasing how HubSpot partners can leverage RCS and AI-driven tools to drive business growth. As a certified co-innovation partner and an Essential App in the HubSpot marketplace, Sinch is well-positioned to empower growth-focused businesses with innovative communication solutions.
The addition of RCS to Sinch Engage solidifies its role as a transformative platform for customer engagement. By combining next-generation messaging with deep HubSpot integration, Sinch enables businesses to create trusted, scalable, and personalized communications that drive growth and enhance customer experiences.
Sinch is pioneering the way the world communicates through its Customer Communications Cloud. With Sinch's customizable KYC, KYB, Transaction Monitoring, and Fraud Prevention solutions, you can orchestrate your verification process, welcome more customers worldwide, meet compliance requirements, reduce costs, and protect your business.
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