Monks, the global digital operating brand of S4 Capital, is preparing for CES 2026 with a strategic presence designed to connect visionary technology with practical business application. By operating across both the new CES Foundry and the creative hub of C Space, the company aims to demonstrate its role as a critical partner for today's converging C-suite, uniting marketing and technology services to prove that AI-native strategies drive both efficiency and growth.
Quick Intel
Monks will showcase its dual-track CES 2026 strategy, bridging the tech-focused Foundry and creative C Space.
The core focus is serving the converging C-suite (CIO, CTO, CMO) with AI-native enterprise solutions.
Its Monks.Flow AI ecosystem is positioned to transform marketing from a cost center into a source of margin and momentum.
Live demonstrations at the Foundry will feature LiveVision for real-time AI video analysis and Monks.Flow for data-driven content creation.
Company leaders will present a roadmap for the AI-native enterprise, emphasizing Intelligence, Creation, and Orchestration.
Key sessions will address the human-centric evolution of AI creativity and transforming the economics of advertising.
A Strategic Presence for a Converging C-Suite
Monks is coordinating its Marketing and Technology Services teams at CES to provide a clear blueprint for enterprise transformation. The strategy moves beyond theoretical "futurism" to address the practical needs of leaders whose roles are increasingly interconnected. The company's core message centers on its Monks.Flow platform, which applies AI to compress operational costs and expand returns, effectively repositioning marketing as a direct driver of business growth.
From Pilot Mode to a Growth Engine
The company's 2026 vision is built on three pillars: Intelligence, Creation, and Orchestration. This represents a shift from static audience demographics to leveraging real-time "culture graphics" that align with platform algorithms. "We turn every act of creation into an act of data insight creation," shares James Stephens, EVP, Head of Global Brand at Monks. This approach allows brands to become more intelligent with each consumer interaction. The goal is to provide the steering wheel for powerful technology, moving marketing initiatives from isolated pilot projects into integrated, high-velocity growth engines.
Live Demonstrations and Leadership Insights
At the CES Foundry booth (#FT-11), Monks will unify its offerings with interactive demonstrations. Attendees can experience LiveVision, a near real-time AI video understanding pipeline that enables rapid scaling and autonomous creative decisioning. Alongside it, an interactive demo of Monks.Flow will show how live cultural signals directly fuel content creation. Complementing the exhibits, Monks leaders will host critical sessions at both C Space and the Foundry. These talks are designed to cut through industry hype, offering a definitive playbook for building an AI-native enterprise, transforming advertising economics, and exploring the human-centric future of AI-powered creativity.
Monks' coordinated CES 2026 strategy underscores its position as a transformation partner focused on applicable results. By demonstrating the tangible "how" behind AI-native workflows and agentic automation, the company provides a clear path for business leaders seeking to harness advanced technology for sustainable, real-time growth.
About Monks
Monks is the global, digital-first, data-driven, unitary operating brand of S4 Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global Marketing and Technology Services to redefine how brands interact with the world. Through Monks.Flow, its flagship AI ecosystem for marketing orchestration, Monks transforms marketing into a growth engine, collapsing timelines and connecting brands to culture in real time. By deploying bespoke intelligent agents across disciplines and delivering culturally relevant, high-impact creative and digital solutions, Monks solves key critical business challenges across the entire brand enterprise to help brands sustain long-term impact.
Monks was named a Contender in The Forrester Wave™: Global Marketing Services, ranks among Cannes Lions' Top 10 Creative Companies (2022-24) and remains the only partner featured in AdExchanger's Programmatic Power Players list every year (2020-24). Named Adweek's first AI Agency of the Year (2023) and The One Show's inaugural AI Pioneer Organization, Monks was also awarded Business Intelligence Group's 2025 Excellence in Artificial Intelligence Award in both the Organizational and AI Product categories. As a trusted partner to cutting-edge innovators in tech, Monks earned titles such as Optimizely Experimentation Partner of the Year (2025), runner-up for the Adobe Firefly Partner Award (2024), and Workato's AI Visionary Customer Impact Award (2024). Additionally, Monks achieved a record-breaking number of FWAs and continues to hold the most of any partner.
About S4 Capital
S4Capital plc (SFOR.L) is the tech-led, new age/new era digital advertising, marketing and technology services company, established by Sir Martin Sorrell in May 2018.
Our strategy is to build a purely digital advertising and marketing services business for global, multinational, regional, and local clients, and millennial-driven influencer brands. This will be achieved by integrating leading businesses in two synchronised Practices: Marketing Services and Technology services, along with an emphasis on 'faster, better, cheaper, more' execution in an always-on consumer-led environment, with a unitary structure.
The Company now has approximately 6,500 people in 33 countries with approximately 80% of net revenue across the Americas, 15% across Europe, the Middle East and Africa and 5% across Asia-Pacific. The longer-term objective is a geographic split of 60%:20%:20%. Marketing Services accounted for approximately 90% of net revenue, and Technology Services 10%. The longer term objective is a practice split of 75%:25%.
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