Locafy Limited (“Locafy” or the “Company”), a globally recognized SaaS technology company specializing in location-based digital marketing solutions, today announced encouraging initial results from the launch of its AI Sales Team, underscoring the company’s AI-driven partner acquisition strategy.
The pilot campaign demonstrated the potential of AI-powered sales outreach, generating 25 meetings, 130 warm leads, and multiple proof-of-concept deployments across agencies of all sizes.
In August 2025, after training the AI Sales Team on Locafy’s full product suite, the company launched its first campaign in Australia. Over just four days, using only AI-generated SMS communications to reach 900 digital marketing agencies, the campaign delivered:
25 meetings and presentations booked directly into partner calendars (12.5% conversion rate on engaged agencies).
652 two-way SMS conversations, totaling more than 1,650 exchanged messages.
130 qualified warm leads entered into the Company’s CRM for AI voice-call follow-up.
Subsequent results validated the quality of these engagements:
100% attendance rate at AI-generated meetings.
Conversion rates tracking above 50%.
Proof-of-concepts already secured with organizations including:
A national home services franchise with 700+ franchisees.
A large digital agency serving 450 clients.
Multiple mid-sized and boutique agencies.
"These initial results highlight the power of our AI sales engine in driving both partner acquisition and customer engagement," said Gavin Burnett, CEO of Locafy. "Our go-to-market strategy is straightforward and scalable: use AI to generate high-quality leads, connect those leads directly with our partners, and deliver Locafy’s technology to power their success. With the scale of our U.S. agency database, we believe this model has the potential to be a significant growth driver for Locafy and its partners."
Burnett will further discuss the AI Sales Team pilot and Locafy’s broader go-to-market strategy during his presentation at the Gateway Conference today, September 3, 2025, at 9:00 a.m. PT. A live webcast and replay will be available here.
Founded in 2009, Locafy’s (NASDAQ: LCFY, LCFYW) mission is to accelerate visibility and prominence for local, national, and brand-focused businesses in both online and AI search environments using advanced SEO technologies and AI-driven automation.
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