GNW Consulting, the Martech-driven strategic operations agency, ends 2025 with significant momentum: strong revenue growth, team expansion from 10 to over 20 employees, refined internal processes, and the introduction of custom AI agents that accelerate onboarding and client account understanding.
The year focused heavily on internal transformation. GNW updated training programs, refined delivery workflows for greater predictability, and implemented selective automation that enables new consultants to ramp faster while delivering a consistently high-quality client experience.
"This year challenged us to think differently about scale," says Raja Walia, founder and chief executive officer of GNW Consulting. "Growing the team was important, but the real work happened behind the scenes. We concentrated on strengthening our processes, creating more predictable workflows, and making sure every new consultant steps into the role with the clarity and support they need to perform at a high level."
Two custom-built AI agents now play central roles:
These innovations have enabled GNW to maintain service excellence while rapidly expanding capacity.
Recognizing that most organizations struggle to move beyond AI pilots, GNW launched a comprehensive service built around a four-part AI Readiness Framework:
"Talking about AI isn't enough anymore; companies have to be able to use it strategically," said Andrea Lechner-Becker, chief strategy officer at GNW. "Our focus heading into 2026 is helping organizations move past experimentation to real, scalable impact. This framework gives them a clear starting point and a structured pathway forward."
With strengthened operations, expanded AI expertise, and a maturing team, GNW Consulting enters 2026 positioned to help enterprises integrate and operationalize marketing and revenue technologies with greater confidence and measurable results.
GNW Consulting is a strategic marketing operations agency that guides companies through implementation, integration and optimization of marketing technology. Since its founding, the company has become known for going beyond implementation to integrating and optimizing MarTech stacks regardless of industry.
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