Climaty AI, a pioneering CliMarTech company, has launched its innovative SaaS platform under the leadership of Neel Pandya. Operating across APAC, GCC, EU, UK, and North America, Climaty AI integrates Agentic AI to deliver carbon-responsible, high-performing media campaigns, aiming to redefine marketing by embedding sustainability into media decisions.
Climaty AI launches global CliMarTech SaaS platform for sustainable marketing.
Features cross-media carbon intelligence to measure and reduce ad emissions.
Agentic AI suite automates workflows and personalizes creatives in real time.
Programmatic+ offers premium, carbon-aware ad inventory with direct publisher deals.
Aligns with Ad Net Zero, offsetting emissions via verified carbon credits.
Led by Neel Pandya, former CEO of Pixis and industry veteran.
Climaty AI introduces the industry’s first end-to-end CliMarTech infrastructure, moving beyond traditional ESG add-ons to integrate carbon responsibility into every media decision. The platform empowers chief marketing officers (CMOs) to achieve performance goals while minimizing environmental impact. By combining advanced AI with sustainability, Climaty AI addresses the growing demand for responsible marketing solutions, enabling brands to grow efficiently and ethically in a competitive landscape.
The platform’s standout features include Cross-Media Carbon Intelligence, which measures ad emissions across all media touchpoints and recommends AI-driven strategies to significantly reduce CO2 footprints. The Agentic AI Suite automates workflows, personalizes creatives, and provides real-time intelligence for continuous campaign optimization. Programmatic+ ensures access to premium, MFA-free inventory through direct publisher deals and carbon-aware bidding. Additionally, Climaty AI aligns with the Ad Net Zero pathway, offsetting emissions through verified carbon credit projects, ensuring a measurable commitment to sustainability.
Neel Pandya, Founder and CEO of Climaty AI, brings extensive experience from leadership roles at L'Oréal, Vodafone, GroupM (Unilever), and Pixis, where he scaled the company to a $225M-funded global brand. Recognized as a ‘Top Global Inspirational Leader’ and ‘Most Powerful Influencer,’ Pandya has a proven track record in leveraging AI for marketing innovation. "Climaty AI is the answer to every CMO asking, 'How do I grow responsibly?' With Agentic AI at the core and sustainability at the heart, we're not just solving problems but re-engineering the operating system of modern marketing," said Pandya. His vision integrates marketing intelligence with environmental responsibility, setting a new standard for the industry.
Climaty AI positions itself as a transformative force in marketing by combining automation, media buying tools, and built-in carbon tracking. "After years of working on performance optimization via global brands, agencies, and AI platforms, I felt a responsibility to lead the next critical shift where marketing intelligence integrates environmental impact," said Pandya. "I believe the future of marketing lies in AI-powered automation, measurable outcomes, and purpose." The platform’s global rollout marks a significant step toward enabling brands to achieve measurable outcomes while prioritizing sustainability.
Climaty AI is a global CliMarTech company powered by Agentic AI helping marketers run smarter, more responsible campaigns. Its platform combines automation, media buying tools, and built-in carbon tracking, so brands can drive results while monitoring environmental impact.
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