Niural, a New York City-based AI-native global Professional Employment Organization (PEO), has raised $31 million in Series A funding to enhance its innovative platform for fast-growing companies. The investment will drive advancements in AI capabilities and support global expansion, transforming how CFOs manage payroll, compliance, and financial operations.
Niural raises $31M in Series A led by Marathon Management Partners.
AI-native PEO platform streamlines global payroll and compliance.
Features EMMA, the industry’s first executional AI coworker.
Saves 60+ hours monthly, cuts HR costs by 50%, reduces errors by 90%.
Supports clients like Tensor, Polygon Labs, and Karate.com.
700% ARR growth highlights strong market traction.
The payroll industry has long relied on outdated infrastructure, with tax engines from the 1980s struggling to support today’s distributed workforces. Traditional PEOs often require companies to juggle multiple vendors, leading to fragmented systems that hinder effective AI integration. Niural tackles these issues with a groundbreaking end-to-end global PEO platform, featuring proprietary tax engines and integrated payment systems. This unified approach creates a single source of truth, enabling seamless AI-driven automation for modern businesses.
Central to Niural’s platform is EMMA, the industry’s first executional AI coworker, designed to automate complex payroll, compliance, and payment tasks with precision. Unlike traditional AI tools that merely provide insights, EMMA executes actions, reducing administrative burdens and minimizing errors. Customers report saving over 60 hours per month, cutting HR and foreign exchange costs by up to 50%, and reducing payroll errors by 90%. This efficiency empowers CFOs to focus on strategic growth rather than operational challenges.
"At its core, payroll is one of the most complex fintech challenges a company faces," said Gokul Rajaram. "Niural has fundamentally rethought payroll by designing an AI-native fintech infrastructure from scratch which enables it to innovate and launch interrelated products faster than any platform I've seen at this stage. This creates immediate value for CFOs managing all money flows, positioning Niural as the primary vendor for scaling organizations."
While Niural enters the market as a PEO, its capabilities extend across all CFO functions, including accounts receivable, accounts payable, and cash flow reporting. This holistic approach allows companies to replace 3-6 disparate tools with Niural’s unified platform, as validated by clients like Tensor, Polygon Labs, and Karate.com. "Niural has become a true extension of our team," said David Kuhn, General Counsel at Karate.com. "We began with one product, but now rely on Niural's entire suite of products globally. Their platform effortlessly manages multiple subsidiaries, complex payments, and extensive compliance requirements."
Founded by Nami Baral and Nabin Banskota, Niural combines expertise in AI and fintech with deep financial leadership. "Niural sits at the intersection of powerful industry shifts - in AI-driven automation, global workforce distribution, and integrated financial operations," said Nami Baral. "With agentic AI, Niural is converting a legacy system of records into a system of intelligence that companies can rely on for generations." Nabin Banskota added, "As a former CFO, this is a dream come true for most finance folks that are hyper-focused on growth globally." Niural’s 700% ARR growth last year underscores its strong market fit and growing client base.
Niural’s $31M Series A funding marks a pivotal step toward redefining global CFO and people operations. With its AI-native platform and strategic vision, Niural is poised to lead the transformation of payroll and financial operations, empowering fast-growing companies to scale efficiently and compliantly worldwide.
Niural is the first AI-native PEO platform built specifically to manage payroll, global compliance, and payment operations, featuring EMMA, an executional AI coworker that revolutionizes operational efficiency. Founded by repeat entrepreneurs Nami Baral and Nabin Banskota, Niural serves rapidly growing companies in SMB and mid-market segments. Niural empowers organizations to scale their HR & Finance operations effortlessly, domestically and internationally.
Marathon is a multi-stage investment firm that partners with founders who are obsessed with defining their categories across software and fintech. Founded by Gokul Rajaram, Michael Gilroy, Chase Packard, and Alex Gorgoni, Marathon combines deep operational and investment expertise with long-term capital to support companies from inception through scale. The firm has offices in New York, Menlo Park, and Los Angeles.
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