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  • Enterprise Solutions

FUTR Corporation Forms Joint Steering Committee and Boosts Marketing


FUTR Corporation Forms Joint Steering Committee and Boosts Marketing
  • Source: Source Logo
  • |
  • August 26, 2025

The FUTR Corporation, a Toronto-based consumer-centric platform for data valuation and monetization, announced on August 21, 2025, the establishment of a Joint Steering Committee with the FUTR Foundation and a new marketing partnership with Native Ads, Inc. These moves strengthen FUTR’s governance and market presence. As per the finance card, FUTR’s stock price is $0.27, with a market cap of $28.58M.

Quick Intel

  • Joint Steering Committee formed with FUTR Foundation, announced August 21, 2025.

  • Jim Allan, CFA, MBA, appointed Chair under Master Services Agreement dated August 5, 2025.

  • Native Ads engaged for 24-month, $150,000 marketing contract for digital media and analytics.

  • FUTR serves nearly 300,000 users, processing $3B+ in payments.

  • Stock price at $0.27, market cap $28.58M (August 25, 2025).

  • Integrates FUTR Data Protocol and Utility Token into AI Agent App.

Joint Steering Committee

The Joint Steering Committee, formalized under a Master Services Agreement dated August 5, 2025, governs collaboration between The FUTR Corporation, FUTR Ltd., FUTR Foundation, and FutureVault Inc. It focuses on data governance, supply chain technology, and roadmap milestones for the FUTR Data Protocol and Utility Token. Jim Allan, CFA, MBA, a FUTR Foundation Council Member, was appointed Chair to lead these efforts. “FUTR Corporation and FutureVault have been instrumental in conceptualizing the FUTR Data Protocol,” said Allan, highlighting the partnership’s role in advancing consumer data monetization.

Marketing Partnership with Native Ads

FUTR engaged Native Ads, Inc., a full-service digital media agency, for a 24-month, $150,000 contract to enhance its communications and marketing. Services include digital media, data analytics, content development, web development, media buying, and campaign optimization. The arm’s-length agreement aims to boost FUTR’s visibility as it expands its AI Agent App and consumer base.

Financial and Operational Context

FUTR has processed over $3 billion in payments for nearly 300,000 users via its platform, recently surpassing 1,000,000 transactions and $380M in payment volume with FinWise Bank. The company’s stock, trading at $0.27 with a market cap of $28.58M, has faced volatility, down 78.22% over the past year. The integration of the FUTR Data Protocol into its AI Agent App, set for Q3 2025, positions FUTR for growth in data monetization.

 

About Jim Allan, CFA, MBA

Jim Allan is Managing Partner at Trinity Capital Partners, Ltd., a boutique financial services firm based in Nassau, The Bahamas. He previously served as Chairman of Roundtable Capital Partners Inc., which merged with Barometer Capital Management Inc. in 2020. Earlier, he was Vice President of Portfolio Management at a Toronto-based asset management firm (1999–2005) and began his career as a Financial Consultant with CIBC Wood Gundy and TD Evergreen. Mr. Allan holds the Chartered Financial Analyst (CFA) designation, an MBA from Rollins College, and is a Fellow of the Canadian Securities Institute (FCSI).

About The FUTR Corporation

FUTR’s AI Agent App is designed to put money back in consumer’s wallets through a unique data monetization rewards system, personalized offers and intelligent agent-driven payment and AI-powered life management tools. The platform also enables Enterprises to earn rewards for contributing consented consumer data to AI Agents, while allowing Brands to leverage this data to enhance personalization and significantly reduce customer acquisition costs.

About The FUTR Foundation

The FUTR Foundation DAO is the issuer of the FUTR Token. Established in 2022 in The Bahamas, the Foundation’s mission is to empower consumers and enable their participation in the data economy by monetizing their personal data. The FUTR Foundation Council is comprised of Jim Allan and Eugene McBurney. To advance its mandate, the FUTR Foundation collaborates with leading global partners to develop the technology and infrastructure needed to bring this vision to life.

  • FUTR CorpJim AllanFUTR FoundationNative AdsData Monetization
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