Deeto, an AI-native platform for customer intelligence and activation, has announced a major redesign of its platform to transform authentic customer voice into a unified, real-time system of record for business decisions. The evolved platform connects conversations, feedback, and sentiment across the customer lifecycle, enabling sales, marketing, customer success, and product teams to access and activate current insights instantly rather than relying on fragmented or delayed reports.
Organizations typically gather customer input in isolated silos: marketing collects stories for proof points, customer success tracks risks and retention signals, sales seeks references, and product teams capture feature requests separately. These disconnected sources result in partial views, outdated information, and missed opportunities for timely action.
Deeto’s platform evolution addresses this by centralizing all customer signals into a single, shared source of truth. Positive and negative feedback alike are organized across the full customer journey, providing every team with a consistent, contextual understanding of customer experiences and needs.
The redesigned platform leverages an AI-native architecture to process unstructured customer input in real time. It organizes feedback, detects sentiment and emerging patterns, and delivers actionable intelligence directly into relevant workflows—such as shaping sales conversations, informing lifecycle campaigns, supporting renewal strategies, or prioritizing product roadmaps.
This coordinated approach eliminates reliance on manual processes and enables proactive, data-informed decisions that drive growth, strengthen retention, and accelerate innovation.
“Customer insight usually shows up too late and in the wrong place,” said Eran Baron, co-founder and CEO of Deeto. “We rebuilt the platform so the customer voice is always connected, always current, and actually usable by the teams making decisions every day.”
While powered by advanced AI, Deeto keeps the human element at its core. The platform captures authentic voice through natural, conversational channels and preserves full context across individuals and accounts. This enables teams to understand customers more deeply, respond with greater empathy, and build stronger, more credible relationships.
The evolved Deeto platform is now generally available as of January 20, 2026. Existing customers will receive a coordinated upgrade to access enhanced orchestration, intelligence, and activation features.
About Deeto
Deeto is the AI-native platform that turns authentic customer voice into connected intelligence and action. By unifying customer signals, sentiment, and stories into a continuous system, Deeto helps organizations operate from a shared source of truth and make better decisions across growth, retention, and innovation.