Human resources has transitioned into a pivotal strategic role, with 65% of senior leaders now identifying the function as a primary business enabler. According to the latest research, organizations with advanced HR capabilities benefit from lower turnover and fill critical roles nearly 18 days faster than their competitors. As Chief Human Resources Officers (CHROs) increasingly partner with CEOs to steer enterprise strategy, the function is moving beyond its traditional boundaries to drive large-scale transformation. However, a significant execution gap remains, as 51% of leaders point to administrative heavy lifting as the main obstacle preventing HR from reaching its full strategic potential.
Strategic Shift: 65% of senior executives now view HR as a key driver of business value and organizational transformation.
The AI Gap: While 70% of organizations use generative AI, only 38% report high relevance or measurable impact today.
Implementation Barriers: Data privacy and compliance concerns are cited by 51% of leaders as the top hurdles to AI scaling.
Digital Ambition: Digital solutions jumped 13 spots in future importance, yet current HR capabilities in this area remain among the lowest.
Skills Transformation: Only 11% of companies have fully embedded a skills taxonomy across their enterprise to replace traditional role-based hiring.
Administrative Burden: More than half of HR leaders struggle to contribute strategically due to high volumes of manual administrative tasks.
Despite widespread adoption of generative AI in areas like recruiting and learning, the transition from pilot programs to at-scale implementation is proving difficult. The report, Creating People Advantage 2026, suggests that the challenge lies not in the technology itself, but in the need to reshape workstreams and build integrated data infrastructures. Furthermore, a lack of risk management processes is evident, with 32% of organizations possessing no formal framework to measure the risks associated with AI usage.
"HR needs to move faster in terms of implementing digital technology, both within the HR function and driving the people elements of digital transformation across the business," said Philipp Kolo, a BCG partner and director and a coauthor of the report. "Moving from GenAI pilots to unlocking real and transformative value on the business side depends on focusing on areas including upskilling, adoption, and designing new ways of working. HR can make or break business performance in the AI era. CHROs must meet the moment to embrace what could—and should—be a golden era for HR."
To bridge the gap between digital ambition and actual capability, the report outlines four essential "power moves" for the future CHRO. These include delivering business value through CEO partnerships, leading the enterprise-wide digital transformation, building robust workforce leadership capabilities, and anchoring long-term change management. Currently, only about 54% of organizations utilize skills-based matching, indicating that the shift toward a skills-centric workforce is still in its early stages.
"Ultimately, companies measure the success of the HR function by the value it creates for the business, not the volume of activity it delivers," said Peck Kem Low, WFPMA President and a coauthor of the report. "The results of our survey make clear that HR's remit has expanded. CHROs and their teams are expected to be at the forefront to lead the workforce transformation and help leaders achieve their ambitious agendas, through fit-for-purpose people strategies and matching HR capabilities."
The research reveals a widening divide based on company size; larger organizations are successfully leveraging people analytics and GenAI, while small and medium-sized enterprises (SMEs) focus more on culture and rewards. Regardless of size, the move toward a digital-first HR function is viewed as a means to an end—streamlining workflows to allow human resources teams to support the business more effectively. By focusing on workforce renewal and skills development, HR leaders can transform from a support function into a primary driver of outsized business value.
About the WFPMA
The WFPMA is a global network of professionals in people management, founded in 1976 to aid the development and improve the effectiveness of professional people management all over the world. Its members are predominantly the regional federations which are made up of more than 90 national human resource associations representing over 550,000 people management professionals. The World Federation of People Management Associations (WFPMA) is an organization representing more than 550,000 people management professionals in over 90 national personnel associations around the world.
About Boston Consulting Group
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