Tulip, the world’s largest cloud-based retail customer engagement platform, launched Tulip AI, a groundbreaking suite of AI tools designed to enhance personalized and profitable shopping experiences. Built with human-in-the-loop principles and developed in collaboration with leading retailers, Tulip AI empowers sales associates, store managers, and retail operations leaders to drive efficiency, effectiveness, and customer loyalty.
Launch Date: June 26, 2025
Platform: Tulip AI, integrated into Tulip’s Clienteling app
Key Features: Intelligent message suggestions, customer search/segmentation, automated analytics
Benefits: Streamlines workflows, enhances personalization, boosts sales and loyalty
Clients: David Yurman, Versace, Jimmy Choo, Mulberry, Saks Fifth Avenue, COACH, Michael Kors
Source: PRNewswire
Tulip AI leverages data from the Tulip Clienteling app to provide tailored enhancements for sales workflows. Unlike other AI solutions, it offers retailers full control, allowing deployment with human oversight or automated outreach. This flexibility addresses retailer concerns about maintaining human connections while integrating AI, as emphasized by Ian Rawlins, Tulip CEO: “We knew AI was going to be a game-changer for retail, but we also heard a lot of apprehension from our customers… We sat down with our customers, listened to their pain points, and understood exactly how they envisioned AI supporting their day-to-day.”
For sales associates, Tulip AI acts as a virtual assistant, offering intelligent message writing, instant customer profile summaries, and advanced search/segmentation tools. These features save time, enabling associates to focus on building meaningful customer relationships that drive loyalty and sales. AG Jeans, for example, reported conversions from customer outreach nearly four times higher using Tulip’s platform.
Store managers benefit from AI-powered insights, identifying trends in customer and associate behavior. Automated analytics and communication auditing help optimize performance and achieve sales goals with precision. “Tulip AI isn’t just us jumping on the bandwagon; it’s a direct result of diligent research and collaboration,” Rawlins noted, highlighting its retailer-driven design.
Tulip, trusted by luxury retailers like Versace, COACH, and Saks Fifth Avenue, serves over 500 brands across 35 countries, processing millions of daily data points. Its acquisition of Humankind in December 2024 enhanced its eCommerce clienteling, enabling seamless omnichannel engagement. Tulip AI builds on this, supporting features like 360-degree customer profiles, personalized outreach (70% more effective than generic campaigns), and multi-channel communication (SMS, email, WhatsApp, WeChat).
The launch aligns with 2025 trends in AI-driven retail, with the market projected to grow at a 26.6% CAGR through 2030. Only 30% of retailers have fully integrated AI, but 50% plan to by 2026, emphasizing personalization and efficiency. Tulip AI’s human-in-the-loop approach ensures compliance and trust, critical for luxury retail where personalized service drives loyalty.
Tulip’s partnerships with Google Cloud and SessionM enhance its AI capabilities, leveraging machine learning and analytics for real-time customer insights. The platform’s mobile-first, cloud-based design supports omnichannel strategies like BOPIS and endless aisle, merging eCommerce convenience with in-store gratification. With $100M in Series C funding raised in 2021, Tulip continues to expand globally, targeting operational excellence for frontline retail.
Tulip AI, available exclusively within the Tulip Clienteling solution, positions the company as a leader in retail innovation, enabling brands to deliver personalized, scalable experiences without sacrificing the human touch.
Tulip is the world's largest cloud-based retail customer engagement platform provider, with best-in-class Clienteling and POS capabilities that let retailers realize the full potential of omnichannel commerce. The world's most iconic retailers like David Yurman, Versace, Jimmy Choo, Mulberry, Saks Fifth Avenue, Ferragamo, COACH, and Michael Kors use Tulip to modernize the shopping experience, creating personalized shopping journeys that increase sales and improve customer loyalty across channels. Tulip enables retailers to build deeply personal connections with customers, fulfill orders, close out purchases, and maximize store associate productivity and performance.
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