Holly Picano, a digital marketing strategist, published author, and generative AI thought leader, has announced the national launch of her on-demand course, AI for Small Business. The course equips entrepreneurs, consultants, and business owners with practical methods to incorporate artificial intelligence into daily operations responsibly and effectively, without requiring technical expertise or sacrificing control.
Quick Intel
As AI continues to transform business landscapes, many small business owners struggle to adopt it meaningfully amid a lack of accessible guidance. Picano's course bridges this gap by delivering clear, repeatable strategies that deliver immediate value while supporting long-term competitiveness and operational ease.
"AI should enhance human expertise, not replace it," said Picano. "This course gives business owners a clear, practical way to use AI as a strategic assistant, helping them save time, reduce operational friction, and stay competitive without feeling overwhelmed."
The self-paced format enables participants to apply concepts right away, creating systems that reduce repetitive tasks and prevent burnout. Key topics include spotting inefficiencies in daily routines, leveraging AI for content creation, planning, and documentation, constructing straightforward AI-supported processes, tracking productivity improvements, and maintaining ethical, controlled implementation.
Tailored for real-world application rather than theoretical learning, the course empowers non-technical professionals to harness generative AI tools confidently. Participants gain actionable frameworks and tools implementable from day one, supporting scalable growth without added complexity or risk.
Picano brings extensive credentials to the course, including a Master of Science in Digital Marketing from Full Sail University and authorship focused on generative AI. As an early adopter of applied generative AI in business, she ranks in the top 1% of Meta advertisers through AI-optimized strategies and has contributed to shaping AI education for creatives and professionals.
This launch provides small business leaders, consultants, marketers, and entrepreneurs with a structured path to integrate AI productively, ensuring it serves as an enhancer of human capabilities while driving measurable operational and strategic advantages.
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