ASAPP, a leader in AI-powered contact center solutions, has unveiled significant upgrades to its GenerativeAgent Platform, enabling enterprises to deploy and manage AI agents with enhanced speed, safety, and scalability.
ASAPP's GenerativeAgent Platform now offers advanced workflows for better oversight and flexibility.
Enterprises can deploy AI agents faster while ensuring compliance and brand alignment.
New tools include real-time dashboards, no-code scenario testing, and API integration hubs.
The platform supports complex, multi-turn conversations for superior customer experience.
Operational leaders gain tools for monitoring and adjusting AI agent performance.
ASAPP will demo these features at its webcast on September 18, 2025.
The latest release of ASAPP's GenerativeAgent Platform introduces robust features designed to empower enterprises in managing AI-driven customer interactions. These advancements enable operational leaders to maintain strict oversight while offering technical teams the flexibility to customize and extend AI agents. By streamlining workflows, the platform ensures enterprises can deploy AI agents swiftly while adhering to brand standards and regulatory requirements.
Operational teams now have access to advanced diagnostic tools that flag conversations for review, allowing them to pinpoint issues by analyzing the AI’s decision-making process. Real-time dashboards provide actionable insights into agent performance, translating data into measurable business outcomes. Additionally, no-code scenario testing enables teams to simulate changes safely before deployment, ensuring consistent quality at scale.
For technical builders, the platform offers a simplified configuration process for knowledge bases, tasks, and rules. The API integration hub accelerates connectivity with existing systems like CRM and telephony, while pre-built connectors reduce time-to-value. Multi-agent voice configuration further enhances the platform’s versatility, enabling seamless voice-based customer interactions.
The GenerativeAgent Platform positions customer interactions as a central pillar of enterprise operations. Unlike legacy CRM tools, it delivers actionable intelligence through every interaction, turning customer service into a driver of loyalty and growth. The platform’s ability to handle complex, multi-turn conversations ensures high-quality, consistent service across all channels.
ASAPP’s commitment to innovation is evident in its decade-long focus on mission-critical contact centers. The platform’s scalability allows enterprises to operate as if supported by infinite agents, with built-in quality assurance to maintain brand integrity.
ASAPP’s upcoming webcast, “Beyond AI Agents: The New CX Horizon,” on September 18, 2025, will showcase these capabilities through live demonstrations. The event will highlight safety monitoring, observability dashboards, and deployment workflows, offering a glimpse into the future of proactive, AI-driven customer service.
The GenerativeAgent Platform is setting a new standard for enterprise customer experience, equipping organizations with the tools to transform every interaction into an opportunity for growth.
ASAPP is the leading provider of AI-powered contact center software, delivering enterprise-grade solutions for customer experience transformation. Founded on a decade of innovation, ASAPP’s GenerativeAgent Platform empowers organizations to build, deploy, and govern AI agents that drive measurable outcomes in mission-critical environments.
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