Pure Storage, a leader in advanced data storage technology, announced on June 24, 2025, the appointment of Tarek Robbiati as Chief Financial Officer (CFO), effective immediately. With over 25 years of experience in the global technology sector, Robbiati succeeds Kevan Krysler, who departed after more than five years with the company.
Tarek Robbiati appointed CFO of Pure Storage, effective June 24, 2025.
Brings 25+ years of experience from roles at RingCentral, HPE, and Sprint.
Will oversee finance, investor relations, procurement, and facilities, reporting to CEO Charles Giancarlo.
Pure Storage’s market cap is $17.4 billion, with 69% gross profit margins.
Compensation includes $650K salary and RSUs tied to a $40B market cap goal.
Supports Pure Storage’s growth in the $60 billion data storage market.
Tarek Robbiati brings extensive expertise to Pure Storage, having served as CEO of RingCentral and CFO of Hewlett Packard Enterprise (HPE), where he drove a transition to an everything-as-a-service model, improving gross margins and free cash flow. “Tarek’s experience across compute, networking, and storage make him an ideal choice to help lead Pure Storage’s evolution as we help customers manage their ever expanding data environment,” said Charles Giancarlo, Chairman and CEO. Robbiati’s prior role as CFO at Sprint and leadership positions at Telstra, Orange, and Accenture further enhance his ability to scale Pure Storage’s operations in a data-intensive market.
Pure Storage, with a $17.4 billion market cap, reported 11% revenue growth in the last 12 months, driven by its Storage-as-a-Service platform, including FlashArray and Portworx. “As I observe the evolution of the technology industry and the exponential growth of data creation, it is clear the opportunity for Pure Storage to provide unique, effective and efficient solutions is immense,” Robbiati said. His compensation package includes a $650,000 base salary and 233,410 RSUs tied to a $40 billion market cap target, signaling ambitious growth plans. Analysts project a $69.66 average price target for PSTG, implying a 30.82% upside from $53.25.
Robbiati’s appointment follows Pure Storage’s Accelerate event in June 2025, where it launched an Enterprise Data Cloud platform to streamline data management for AI and analytics workloads. With 69% gross profit margins and strong free cash flow, the company is well-positioned in the $60 billion data storage market, competing with NetApp and Dell. “Enterprise transformation is about growth and the numbers show that we have a strong trajectory for scaling up the business ahead,” Robbiati noted, emphasizing his role in expanding capabilities for customers like Uber and Comcast.
Tarek Robbiati’s leadership as CFO positions Pure Storage to capitalize on the growing demand for AI-driven storage solutions. With a proven track record of financial transformation and a focus on scalable innovation, Robbiati is set to drive Pure Storage’s growth, enhancing its role as a key player in the global data storage ecosystem.
Pure Storage delivers the industry's most advanced data storage platform to store, manage, and protect the world's data at any scale. With Pure Storage, organizations have ultimate simplicity and flexibility, saving time, money, and energy. From AI to archive, Pure Storage delivers a cloud experience with one unified Storage as-a-Service platform across on premises, cloud, and hosted environments. Our platform is built on our Evergreen architecture that evolves with your business – always getting newer and better with zero planned downtime, guaranteed. Our customers are actively increasing their capacity and processing power while significantly reducing their carbon and energy footprint. It's easy to fall in love with Pure Storage, as evidenced by the highest Net Promoter Score in the industry.
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