ON24, a leader in digital customer engagement solutions, has launched ON24 Translate, an AI-powered feature set designed to transform single webinars or virtual events into multilingual global campaigns. Integrated into the ON24 Intelligent Engagement Platform, ON24 Translate supports real-time and on-demand translations in over 60 languages, ensuring accuracy, cultural nuance, and brand consistency while expanding audience reach and engagement.
ON24 Translate supports translations in 60+ languages for virtual events.
Integrates with ON24 Intelligent Engagement Platform for seamless operation.
Offers multilingual landing pages, live captions, and localized content hubs.
Enhances accessibility and engagement with inclusive, personalized content.
Enables reusable content assets for extended campaign impact.
Tracks engagement by language and region for data-driven insights.
ON24 Translate empowers marketers to localize AI-generated content and campaigns quickly, without additional production costs. “Global engagement is no longer optional in today’s connected geographies,” said David Lee, CMO of ON24. “With ON24 Translate, our customers can seamlessly expand their reach, deliver inclusive, multilingual experiences, and turn a single virtual event into a worldwide campaign.” The platform’s features, including multilingual landing pages and live or on-demand captions, ensure accessibility and engagement for diverse global audiences.
ON24 Translate delivers several key advantages for global marketing:
Accelerated Global Reach: Localizes content across 60+ languages, enabling rapid campaign scaling.
Inclusive Experiences: Provides live and on-demand captioning to engage diverse audiences.
Improved Engagement: Personalized, multilingual content fosters stronger audience connections.
Reusable Assets: Extends the life of webinars, roadshows, and other engagements through localized content hubs.
Data-Driven Insights: Tracks engagement metrics by language and region to optimize marketing strategies.
Integrated directly into the ON24 Intelligent Engagement Platform, ON24 Translate streamlines multilingual event management without requiring additional tools or vendors. It supports real-time translations with 80% to 90% sentence-level accuracy, per Bilingual Evaluation Understudy (BLEU) scoring, and allows content editing for precision. This scalability and ease of use make it a powerful tool for global sales and marketing teams seeking to maximize audience engagement and capture first-party data.
ON24 Translate positions the company as a leader in global digital engagement, enabling organizations to create inclusive, impactful virtual events. By offering AI-powered translations and actionable analytics, ON24 helps marketers extend their reach, enhance audience experiences, and drive measurable results in today’s interconnected world.
ON24 is on a mission to help businesses bring their go-to-market strategy into the AI era and drive cost-effective revenue growth. Through its leading intelligent engagement platform, ON24 enables customers to combine our leading first-party experiences with personalization and content as well as capture and act on engagement insights, accelerating the buyer journey and propelling pipeline forward.
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