Kipi.ai, a WNS Company and global leader in data modernization on the Snowflake platform, has been named a trusted services partner for its Marketing Mix Modeling and Analytics App in Snowflake's 2026 Modern Marketing Data Stack Report. This recognition highlights Kipi.ai's role in helping marketers optimize ad spend, improve ROAS, and manage budgets amid AI, privacy, and data gravity trends.
The report underscores AI's role in evolving martech, where marketers must measure ad impact and adapt to channel changes efficiently. Kipi.ai's app delivers clear metrics to lower costs and enhance ROAS. “In an environment where marketers must do more with less, Kipi’s Snowflake solutions deliver actionable metrics to optimize spend,” said Jason Small, CEO at Kipi.ai. “Together with Snowflake and WNS’ domain expertise, we’re helping brands reimagine targeted investments for exponential growth.”
Snowflake's report emphasizes trusted partners for implementation and growth. Kipi.ai integrates Snowflake-native technology with industry knowledge for privacy-conscious strategies. “A trusted services partner is essential for building the modern marketing data stack,” said Denise Persson, Chief Marketing Officer at Snowflake. “Kipi.ai provides the solution, knowledge, and expertise to serve marketers’ evolving needs.”
Headquartered in Houston, Kipi.ai offers strategy, implementation, and managed services in data engineering, AI analytics, and data science. As a Snowflake Elite Partner, it boasts the world's largest Snowflake-certified talent pool and 250+ proprietary tools for secure, scalable insights.
Kipi.ai's recognition in the 2026 report positions it to lead martech evolution, empowering brands to thrive in data-first landscapes.
Kipi.ai, a WNS Company, is a global leader in data modernization and democratization focused on the Snowflake platform. Headquartered in Houston, Texas, Kipi.ai enables enterprises to unlock the full value of their data through strategy, implementation and managed services across data engineering, AI-powered analytics and data science.
As a Snowflake Elite Partner, Kipi.ai has one of the world’s largest pools of Snowflake-certified talent—over 600 SnowPro certifications—and a portfolio of 250+ proprietary accelerators, applications and AI-driven solutions. These tools enable secure, scalable and actionable data insights across every level of the enterprise.
Serving clients across banking and financial services, insurance, healthcare and life sciences, manufacturing, retail and CPG, and hi-tech and professional services, Kipi.ai combines deep domain excellence with AI innovation and human ingenuity to co-create smarter businesses. As a part of WNS, Kipi.ai brings global scale and execution strength to accelerate Snowflake-powered transformation world-wide.
WNS (Holdings) Limited (NYSE: WNS) is a digital-led business transformation and services company. WNS combines deep domain expertise with talent, technology, and AI to co-create innovative solutions for over 700 clients across various industries. WNS delivers an entire spectrum of solutions including industry-specific offerings, customer experience services, finance and accounting, human resources, procurement, and research and analytics to re-imagine the digital future of businesses. As of June 30, 2025, WNS had 66,085 professionals across 65 delivery centers worldwide including facilities in Canada, China, Costa Rica, India, Malaysia, the Philippines, Poland, Romania, South Africa, Sri Lanka, Turkey, the United Kingdom, and the United States.
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