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  • Enterprise AI

Helport AI Expands Atome Partnership for BNPL Growth


Helport AI Expands Atome Partnership for BNPL Growth
  • by: Source Logo
  • |
  • October 9, 2025

Helport AI Limited, a global AI technology company specializing in intelligent customer communication software, announced on, an expansion of its strategic partnership with Atome, a leading Buy Now, Pay Later (BNPL) platform in Southeast Asia. Launched in May 2025, the collaboration has already achieved top performance rankings for Helport AI’s Philippines-based teams across Atome’s spending and loan product portfolios, driving plans to scale AI-enabled agents in the coming months.

Quick Intel

  • Stock Price: As shown in the finance card above, Helport AI (HPAI) closed at $3.505 on October 9, 2025, with a 1-year range of $3.43–$8.40 and a market cap of $128.1M.
  • Partnership Success: Helport AI’s teams ranked #1 in Atome’s regional scorecards by July 2025, up from #5 in June, after onboarding 78 AI-enabled agents across eight program lines since May 19, 2025.
  • Expansion Plans: Aims to significantly increase trained agents to meet growing BNPL demand in Southeast Asia.
  • Financial Context: Helport AI reported $16.4M revenue in H1 FY2025, up 13.1% YoY, with 29.1% growth in subscribed seats, though net income fell 82.9% due to R&D and expansion costs.
  • Market Impact: Atome’s $1.5B GMV in 2023 and Q1 2024 profitability signal strong regional BNPL growth, fueling partnership potential.
  • Key Advantage: Combines AI-driven software with human agents for compliant, high-performing customer support.

AI+BPO: A Winning Formula

The partnership, initiated on May 19, 2025, saw Helport AI deploy 78 trained agents using its AI Assist platform across Atome’s card and cash repayment portfolios. Within one month, one team surged from #5 to #1 in Atome’s regional performance metrics, and by July, both teams secured top rankings. Jason Lim, Site Manager at Atome Malaysia, praised, “The exceptional results achieved by a newly established team underscore the transformative impact of AI and the distinctive capabilities of Helport AI in training and onboarding high-performing agents.”

Leo Luo, Vice President at Helport AI, added, “This partnership exemplifies Helport AI’s ability to leverage its leading AI technology to rapidly train and scale compliant, high-performing, voice-based BPO teams customized to the specific requirements of fintech clients.”

Driving Growth in Southeast Asia’s BNPL Market

Atome, part of Advance Intelligence Group, reported a 40% YoY GMV increase to $1.5B in 2023 and profitability in Q1 2024, bolstered by a $75M financing facility from Lending Ark and a $100M debt facility from EvolutionX to expand in markets like the Philippines, Malaysia, and Indonesia. Helport AI’s AI+BPO model supports Atome’s growth by enhancing customer engagement for BNPL products, aligning with the region’s rising adoption of flexible payment solutions.

Discussions are underway to expand the program, increasing agent numbers to capitalize on BNPL demand. This aligns with Helport AI’s H1 FY2025 financials, showing 29.1% growth in subscribed seats (6,469) and $16.4M revenue, despite a stock decline of 40.7% over six months, trading near its 52-week low of $3.43.

Strategic Context

Helport AI’s focus on AI-driven customer engagement positions it in the $30B+ contact center market, with its SaaS platform and BPO services driving enterprise efficiency. The appointment of Hiu-Yu “Vanessa” Chan as Chief Commercial Officer in June 2025 signals a push for North American expansion, complementing its Asian operations. Atome’s financial traction and Helport AI’s performance underscore a scalable partnership in Southeast Asia’s booming BNPL sector.

About Helport AI

Helport AI (NASDAQ: HPAI) is a global technology company serving enterprise clients with intelligent customer communication software and services. Its flagship product, AI Assist, acts as a real-time co-pilot for customer contact teams, delivering smart guidance and tools to drive sales, improve engagement, and reduce costs. The Company’s mission is to empower everyone to work like an expert—using AI to elevate, not replace, human capability.

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